American Rebel Holdings, Inc. (AREB) Bundle
A Brief History of American Rebel Holdings, Inc. (AREB)
Background
Background
American Rebel Holdings, Inc. (AREB) is a publicly traded company, established in January 2016. The company specializes in the design, manufacturing, and marketing of innovative products tailored for the outdoor and tactical lifestyle markets.
Products and Services
AREB focuses on various product categories, including:
- Firearms accessories
- Apparel
- Outdoor gear
- Tactical gear
Financial Overview
As of Q3 2023, American Rebel Holdings reported the following financial figures:
| Financial Metric | Q3 2023 | Previous Quarter |
|---|---|---|
| Total Revenue | $2.1 million | $1.5 million |
| Net Income | $300,000 | $150,000 |
| Total Assets | $5 million | $4.2 million |
| Market Capitalization | $10 million | $8 million |
Stock Performance
AREB's stock performance in recent months has shown significant fluctuations:
| Date | Stock Price (USD) | Change (%) |
|---|---|---|
| September 1, 2023 | $0.50 | N/A |
| September 30, 2023 | $0.55 | +10% |
| October 30, 2023 | $0.70 | +27.3% |
Market Strategies
American Rebel Holdings employs various market strategies to enhance brand visibility and product reach:
- Strategic partnerships with key retailers
- Focused online marketing campaigns
- Participation in industry trade shows
- Community outreach initiatives
Recent Developments
In late 2023, American Rebel announced the launch of a new line of tactical backpacks. The investment for this product line was approximately $500,000.
Future Outlook
Analysts project a potential revenue growth of 20% over the next fiscal year based on current market trends and expanding product lines.
A Who Owns American Rebel Holdings, Inc. (AREB)
Overview of American Rebel Holdings, Inc.
American Rebel Holdings, Inc. is a publicly traded company specializing in the design and manufacture of concealed carry apparel and accessories. The company went public on the OTC markets and operates under the ticker symbol AREB.
Current Ownership Structure
As of the latest filings, the ownership structure of American Rebel Holdings, Inc. is broken down as follows:
| Owner Type | Percentage Ownership | Number of Shares | Owner Name |
|---|---|---|---|
| Institutional Investors | 15% | 1,500,000 | Various Institutional Funds |
| Insiders | 25% | 2,500,000 | Insider Group |
| Retail Investors | 60% | 6,000,000 | Public Shareholders |
Major Shareholders
Key shareholders of American Rebel Holdings, Inc. include:
- Andrew W. Moshier - 1,000,000 shares (10%)
- Randy L. Chappell - 800,000 shares (8%)
- Michael Lee - 500,000 shares (5%)
Recent Financial Performance
The financial performance of American Rebel Holdings, Inc. is as follows:
| Financial Metric | Value (2023) |
|---|---|
| Revenue | $2.5 million |
| Net Income | $300,000 |
| Total Assets | $5 million |
| Total Liabilities | $1.5 million |
Stock Performance
The stock performance of American Rebel Holdings, Inc. has been recorded as follows in 2023:
| Date | Opening Price | Closing Price | Volume |
|---|---|---|---|
| January 2 | $0.50 | $0.55 | 100,000 |
| July 1 | $0.60 | $0.65 | 120,000 |
| October 1 | $0.70 | $0.75 | 150,000 |
Recent Developments
In 2023, American Rebel Holdings, Inc. announced several initiatives to expand its product lines and market presence:
- Launch of a new line of tactical backpacks.
- Partnership with retail outlets for broader distribution.
- Investment in online marketing strategies to increase brand awareness.
American Rebel Holdings, Inc. (AREB) Mission Statement
Company Overview
American Rebel Holdings, Inc. (AREB) focuses on providing innovative concealed carry solutions and accessories. The company is committed to enhancing personal safety and security through its products.
Mission Statement Definition
American Rebel aims to empower individuals to protect themselves and their loved ones with high-quality, stylish, and practical concealed carry products. Their mission is centered around the values of freedom, safety, and innovation.
Core Values
- Integrity: Conducting business with the highest ethical standards.
- Innovation: Continually improving product offerings to meet customer needs.
- Responsibility: Encouraging responsible ownership and use of firearms.
Strategic Goals
American Rebel Holdings is focused on achieving the following strategic goals:
- Expand product lines to include new concealed carry options.
- Increase market share in the growing firearms accessories industry.
- Enhance brand visibility through targeted marketing campaigns.
Financial Performance
For the fiscal year ending December 31, 2022, American Rebel Holdings reported:
| Metric | Value |
|---|---|
| Total Revenue | $2.1 million |
| Net Income | ($3.5 million) |
| Total Assets | $1.8 million |
| Total Liabilities | $4.1 million |
| Stockholder Equity | ($2.3 million) |
Market Position
American Rebel Holdings operates within the firearms accessories market, which has seen a significant growth trajectory. The industry was valued at approximately $1.5 billion in 2021 and is projected to grow at a compound annual growth rate (CAGR) of 3.7% through 2026.
Customer Focus
The mission of American Rebel reflects a strong commitment to customer needs by:
- Providing high-quality products designed for safety and usability.
- Developing educational resources related to responsible firearm ownership.
- Engaging with customers through feedback to improve product offerings.
Community Engagement
American Rebel Holdings is dedicated to community engagement through initiatives that include:
- Supporting local law enforcement and safety organizations.
- Participating in community education programs about responsible firearm use.
Future Initiatives
In the coming years, American Rebel plans to focus on the following initiatives:
- Launching a new line of eco-friendly concealed carry products by 2024.
- Expanding e-commerce capabilities to enhance customer accessibility.
How American Rebel Holdings, Inc. (AREB) Works
Corporate Overview
Corporate Overview
American Rebel Holdings, Inc. (AREB) is engaged in the design, manufacture, and sale of specialty resistant products, including safe and secure storage solutions. The company operates primarily within the firearm storage industry, catering to both individual consumers and businesses.
Financial Performance
As of the fiscal year ending December 31, 2022, American Rebel Holdings reported the following key financial figures:
| Metric | 2021 | 2022 |
|---|---|---|
| Revenue | $1,515,000 | $3,200,000 |
| Net Income | ($1,075,000) | ($720,000) |
| Total Assets | $3,400,000 | $5,800,000 |
| Total Liabilities | $1,800,000 | $3,600,000 |
| Stockholder's Equity | $1,600,000 | $2,200,000 |
Product Lines
American Rebel offers several product categories, focusing on security and convenience for firearms and valuables. The primary product lines include:
- Gun safes
- Personal safes
- Firearm storage solutions
- Accessories for secure storage
Market Positioning
The company positions itself in a niche market characterized by increasing demand for security and personal safety products. The competitive landscape includes established safes and firearm security manufacturers.
Recent Developments
In the latest quarter, American Rebel Holdings announced:
- Expansion in retail partnerships with major sporting goods stores.
- A new product line focused on smart technology integration for safes.
- Increased marketing campaigns targeting first-time gun owners.
Stock Performance
As of October 2023, the market price for AREB's stock was approximately $0.65 per share, with a market capitalization of about $15 million. The following table provides a snapshot of stock performance metrics:
| Metric | Value |
|---|---|
| 52-week High | $1.00 |
| 52-week Low | $0.50 |
| Volume (Last Trading Day) | 200,000 shares |
| PE Ratio | N/A |
Investment Strategy
American Rebel Holdings seeks to enhance shareholder value through strategic partnerships, innovative product development, and a focus on expanding the consumer base. The long-term strategy includes:
- Increasing online sales presence
- Developing new technology-driven products
- Exploring international markets
Compliance and Regulations
The company operates within a highly regulated industry, adhering to federal and state laws regarding firearm safety and storage. Compliance measures include:
- Regular audits of safety practices
- Adhering to National Firearms Act regulations
- Ensuring product certifications meet safety standards
Future Outlook
Analysts forecast a growth trajectory for American Rebel Holdings, driven by market expansions and new product offerings. The anticipated growth rate is projected at 15% annually over the next five years, spurred by increasing consumer awareness about secure firearm storage.
How American Rebel Holdings, Inc. (AREB) Makes Money
Product Sales
American Rebel Holdings, Inc. generates revenue primarily through the sale of innovative personal safes and security products designed for firearms and valuables. The company focuses on catering to a niche market that values safety and security.
Revenue Breakdown
The following table illustrates the revenue breakdown from various product lines in the fiscal year 2022:
| Product Line | Revenue ($) | % of Total Revenue |
|---|---|---|
| Personal Safes | 1,250,000 | 50% |
| Firearm Accessories | 600,000 | 24% |
| Home Security Products | 400,000 | 16% |
| Other Merchandise | 250,000 | 10% |
Direct-to-Consumer Sales
The company emphasizes a direct-to-consumer sales model, which allows higher margins compared to traditional retail. In 2022, approximately 70% of sales were generated via online platforms.
Distribution Channels
American Rebel employs various distribution channels:
- Online E-commerce: 70%
- Retail Partnerships: 25%
- Trade Shows and Events: 5%
Marketing Strategy
The marketing strategy of American Rebel includes:
- Social Media Advertising
- Influencer Partnerships
- Search Engine Optimization (SEO)
In 2022, the marketing expenditure was approximately $500,000, driving significant traffic to their online store.
Recent Financial Performance
As of Q2 2023, American Rebel reported:
| Financial Metric | Value ($) |
|---|---|
| Quarterly Revenue | 800,000 |
| Net Income | 150,000 |
| Operational Expenses | 350,000 |
| Gross Margin | 42% |
Future Projections
The company's financial outlook suggests continued growth. Revenue projections for 2023 are estimated at $5 million, reflecting a 25% increase compared to the previous year.
Market Trends
Industry trends indicate a growing demand for personal security products. The global safe market is expected to reach $1.2 billion by 2025, driven by heightened security concerns.
Partnerships and Collaborations
American Rebel has formed strategic partnerships with various organizations to enhance product visibility and expand its customer base. Notably, collaborations with firearm safety advocacy groups have increased brand awareness significantly.
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