Mission Statement, Vision, & Core Values (2024) of Bird Global, Inc. (BRDS)

An Overview of Bird Global, Inc. (BRDS)

General Summary of Bird Global, Inc.

Founded in 2017, Bird Global, Inc. (BRDS) is a leading electric scooter and mobility service provider headquartered in Santa Monica, California. The company originally emerged as a disruptor in urban transport, offering convenient and eco-friendly alternatives to traditional transportation methods. Bird specializes in providing electric scooters as part of its urban mobility solution, with additional offerings including electric bikes and related services.

As of 2024, Bird operates in over 400 cities across the globe, emphasizing sustainability and reducing carbon emissions. The company’s products are designed for shared use, catering to both short-term rentals for urban commuters and longer-term subscriptions for users seeking flexible transportation options.

In 2024, Bird reported an increase in sales, reaching approximately $150 million in revenue. This growth is driven by a surge in urban ridership and a strategic expansion into new markets.

Company's Financial Performance in the Latest Financial Reports

The latest financial report for Bird Global, Inc. reveals remarkable performance metrics. For the fiscal year ending December 2023, the company achieved record-breaking revenue of $150 million, a growth of 30% compared to the previous year.

Key financial highlights include:

• Total Revenue: $150 million
• Net Income: $10 million
• EBITDA: $25 million
• Market Growth Rate: 18% year-over-year
• Active Riders: 2 million

The main product sales from electric scooters have been particularly strong, with a reported increase in rentals contributing significantly to overall revenue. The company has also expanded its operations, entering 20 new markets in 2023 alone. The following table illustrates key financial metrics over the last two fiscal years:

Introduction to Bird Global, Inc. as a Leader in the Industry

Bird Global, Inc. has established itself as one of the leading companies in the micromobility sector, recognized for its commitment to sustainability, innovation, and expansion. With a strong focus on providing eco-friendly transportation solutions, Bird has positioned itself at the forefront of the mobility revolution.

As of 2024, the company's successful scaling and strategic partnerships have allowed it to maintain a competitive edge in the market. Investors and stakeholders are encouraged to delve deeper into why Bird remains a strong contender in the industry.

Mission Statement of Bird Global, Inc. (BRDS)

Company's Mission Statement Overview

Bird Global, Inc. (BRDS) operates with a mission statement that reflects its commitment to sustainable urban mobility, providing eco-friendly transportation solutions to communities around the world. This mission is not only a declaration of intent but serves as a strategic framework guiding the company's long-term objectives, fostering innovation, and prioritizing customer satisfaction.

Core Component 1: Sustainable Transportation

Bird Global's mission emphasizes the need for sustainable transportation solutions. The company aims to revolutionize urban mobility by reducing the carbon footprint associated with traditional transport. In 2022, Bird reported that its electric scooters saved approximately 1.2 million gallons of fuel, equating to about 10,000 tons of greenhouse gas emissions prevented.

This commitment to sustainability aligns with global trends, as the urban mobility market is projected to reach $300 billion by 2030, showcasing the increasing demand for eco-friendly transport alternatives.

Core Component 2: Access and Equity

Bird is dedicated to promoting access to mobility services, ensuring that all segments of society can benefit from its offerings. The company has partnered with various municipalities, leading to the launch of programs aimed at providing affordable transportation options in underserved areas. In 2023, Bird reported a 25% growth in ridership in communities with high economic inequality, indicating the effectiveness of these initiatives.

• Partnerships Established: 15
• Discount Programs Implemented: 10
• Ridership Growth in Urban Communities: 25%

These initiatives reflect Bird's commitment to ensuring equitable access to its services and enhancing mobility for all users, demonstrating a core value of social responsibility.

Core Component 3: Innovation and Technology

The third pillar of Bird's mission statement focuses on innovation and cutting-edge technology. The company continually invests in research and development to enhance scooter performance and user experience. In the last financial year, Bird spent approximately $20 million on R&D, leading to advancements in battery life and safety features.

This investment has resulted in a 30% increase in user engagement and a 15% decrease in maintenance costs, showcasing the direct benefits of Bird's commitment to leveraging technology for improved service delivery.

Vision Statement of Bird Global, Inc. (BRDS)

Vision Statement Overview

The vision statement of Bird Global, Inc. emphasizes a future where shared, sustainable mobility is a standard mode of transportation. This vision reflects the company's commitment to redefining urban mobility through electric vehicles.

Innovative Urban Mobility

Bird aims to lead the transformation of urban transportation by providing efficient and eco-friendly solutions. In 2023, Bird reported over 30 million rides completed, reflecting the growing demand for sustainable transportation options.

According to a recent study, urban areas are expected to see a 40% increase in micro-mobility usage by 2025, supporting Bird's vision of becoming a key player in the market.

Sustainability Commitment

Bird Global is dedicated to sustainability, with a goal to reduce carbon emissions by 50% by 2030. The company has initiated partnerships with various cities to implement eco-friendly practices and promote the use of electric scooters and bikes.

The following table illustrates Bird's sustainability initiatives and their projected impact:

Community Engagement

Bird's vision also emphasizes the importance of community engagement. The company has invested approximately $5 million in community programs that promote safe riding and education about micro-mobility.

As part of this engagement, Bird launched various initiatives in 2023, including:

• Community Safety Workshops
• Local Ride Events
• Partnerships with Local Governments

Financial Growth and Market Expansion

Bird Global has seen significant growth in its financial metrics, with a revenue increase of 65% year-over-year in 2023, reaching approximately $200 million. The company anticipates further expansion into new markets in 2024, aiming to reach over 100 cities globally.

The table below outlines Bird's projected financial growth:

Core Values of Bird Global, Inc. (BRDS)

Core Value: Sustainability

The core value of sustainability is integral to Bird Global, Inc. as it aims to reduce carbon footprints and promote eco-friendly transportation alternatives. Bird's commitment to sustainability is reflected in various initiatives that support its mission to create environmentally friendly urban mobility solutions.

As of 2024, Bird Global has achieved the following milestones:

• Deployment of over 500,000 electric scooters across various cities, contributing to a reduction in urban transportation emissions.
• Recycling program for old scooters that has diverted more than 1 million pounds of materials from landfills.
• Partnering with 15 cities to enhance public transportation networks, encouraging multimodal transport solutions.

Core Value: Safety

Safety is a paramount core value for Bird Global, Inc., ensuring the well-being of both riders and pedestrians. Bird has implemented numerous safety initiatives aimed at minimizing accidents and injuries.

Some of these initiatives include:

• Offering mandatory safety training sessions for riders, with over 100,000 participants since the program's inception.
• Integrating advanced safety features in scooters, such as collision detection technology and automatic speed limit adjustments.
• Collaborating with local governments for improved signage and designated paths for electric scooters in 30 cities.

Core Value: Community Engagement

Bird Global, Inc. places significant emphasis on community engagement, recognizing the importance of collaborating with local communities to enhance urban mobility solutions.

Bird's efforts in community engagement encompass:

• Launching the Bird Community Fund, which has allocated $2 million in grants for local projects aimed at improving transportation infrastructure.
• Hosting over 500 community events to promote scooter education and awareness.
• Partnering with local organizations to provide discounted rides to underserved communities, benefiting over 100,000 individuals.

Core Value: Innovation

Innovation stands as a core value at Bird Global, Inc., driving the company to continuously improve and develop cutting-edge solutions for urban mobility.

Highlighted innovations include:

• The introduction of the Bird One scooter model, with enhanced range and durability, resulting in a 25% increase in usage rates.
• Investment of $50 million in research and development for next-generation electric scooters.
• Development of an adaptive ride-sharing platform to accommodate various mobility needs, currently being tested in 5 cities.

Core Value: Customer Centricity

Customer centricity remains a cornerstone for Bird Global, Inc., focusing on the needs and experiences of riders and stakeholders.

Bird demonstrates its commitment through:

• Regular customer feedback surveys with a current satisfaction rate of 85% among users.
• The implementation of a 24/7 customer support service to resolve issues effectively.
• Investment in user experience advancements, improving app navigation and ride booking efficiency.