VIZIO Holding Corp. (VZIO): history, ownership, mission, how it works & makes money

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VIZIO Holding Corp. (VZIO) Information


A Brief History of Vizio

Vizio, Inc., founded in 2002, has established itself as a prominent player in the consumer electronics market, particularly in the television segment. The company gained notoriety for delivering high-quality flat-panel televisions at competitive prices, effectively disrupting the market dominated by larger brands.

Financial Performance Overview

As of September 30, 2024, Vizio reported a total net revenue of $444.7 million for the third quarter, marking an increase of 4% compared to $426.2 million in the same quarter of the previous year. For the nine months ended September 30, 2024, the total net revenue reached $1.2359 billion, a 5% increase from $1.1773 billion in the same period in 2023.

Financial Metric Q3 2024 Q3 2023 9M 2024 9M 2023
Total Net Revenue $444.7 million $426.2 million $1.2359 billion $1.1773 billion
Device Revenue $247.7 million $270.0 million $709.9 million $753.4 million
Platform+ Revenue $197.0 million $156.2 million $526.0 million $423.9 million

Cost of Goods Sold and Gross Profit

The cost of goods sold (COGS) for Q3 2024 was reported at $335.6 million, compared to $329.7 million in Q3 2023. For the nine-month period, COGS totaled $946.3 million, slightly up from $919.2 million in the previous year. The gross profit for Q3 2024 was $109.1 million, representing a 13% increase from $96.5 million in Q3 2023. The overall gross margin improved to 24.5% in Q3 2024 from 22.6% in the same quarter the previous year.

Metric Q3 2024 Q3 2023 9M 2024 9M 2023
COGS $335.6 million $329.7 million $946.3 million $919.2 million
Gross Profit $109.1 million $96.5 million $289.6 million $258.1 million
Gross Margin 24.5% 22.6% 23.4% 21.9%

Operating Expenses and Net Income

Operating expenses for Q3 2024 totaled $114.7 million, an increase of 37% from $83.8 million in Q3 2023. This increase was largely driven by higher selling, general and administrative expenses, which rose to $85.2 million from $63.6 million, reflecting a 34% increase.

Net income for Q3 2024 was $0.5 million, a significant decrease from $13.8 million in Q3 2023. For the nine months ended September 30, 2024, Vizio reported a net loss of $11.4 million compared to a net income of $15.0 million in the same period in 2023.

Metric Q3 2024 Q3 2023 9M 2024 9M 2023
Operating Expenses $114.7 million $83.8 million $322.0 million $242.3 million
Net Income $0.5 million $13.8 million $(11.4 million) $15.0 million

Market Position and Strategic Developments

Vizio's market position has been bolstered by the growth of its Platform+ business segment, which focuses on streaming services and advertising. The Platform+ revenue increased by 26% year-over-year in Q3 2024, driven by a significant rise in advertising revenue, which grew by 31%.

As of September 30, 2024, Vizio reported 19.1 million SmartCast active accounts, up from 17.9 million in the previous year, reflecting the company's successful strategy to expand its user base and monetization efforts.

Operational Metric Q3 2024 Q3 2023
SmartCast Active Accounts 19.1 million 17.9 million
SmartCast ARPU $37.17 $31.55
Total VIZIO Hours 9,468 million 8,913 million
SmartCast Hours 5,771 million 5,153 million

Vizio's focus on enhancing its streaming services and building a robust advertising platform has positioned it well for future growth, even as it navigates challenges in the competitive consumer electronics landscape.



A Who Owns VIZIO Holding Corp. (VZIO)

Ownership Structure

As of 2024, VIZIO Holding Corp. has a dual-class structure for its common stock. The company has two classes of common stock: Class A and Class B shares.

Class of Stock Shares Issued Shares Outstanding
Class A 127.2 million 127.2 million
Class B 75.3 million 75.3 million

Major Shareholders

The following table outlines the major shareholders of VIZIO Holding Corp. as of September 30, 2024.

Shareholder Ownership Percentage Type of Ownership
VIZIO Management Team ~10% Insider
Institutional Investors ~60% Institutional
Retail Investors ~30% Public

Institutional Ownership

As of the latest reports, institutional investors hold a significant portion of VIZIO's shares. This includes mutual funds, pension funds, and other large investors.

Institution Shares Owned Ownership Percentage
BlackRock, Inc. ~15 million ~11.8%
The Vanguard Group, Inc. ~12 million ~9.5%
State Street Corporation ~10 million ~7.9%

Executive Compensation

Executive compensation packages at VIZIO include salary, bonuses, and stock options. The following table summarizes the compensation for key executives as of 2024.

Executive Position Annual Compensation (in millions)
William Wang CEO 1.2
John D. Maffei CFO 0.9
Rebecca S. Lentz COO 1.0

Recent Changes in Ownership

In 2024, VIZIO has seen a shift in ownership with increased institutional investment, reflecting confidence in the company’s growth potential.

Period Change in Institutional Ownership Remarks
Q1 2024 +5% Increased investment in technology sector
Q2 2024 +3% Positive earnings report

Conclusion of Ownership Analysis

The ownership of VIZIO Holding Corp. is characterized by a mix of institutional and retail investors, with significant insider holdings. The company's dual-class stock structure provides a level of control to its executives while also allowing for broad public investment.



VIZIO Holding Corp. (VZIO) Mission Statement

The mission of VIZIO Holding Corp. is to deliver immersive entertainment and compelling lifestyle enhancements that make its products the center of the connected home. The company is driving the future of televisions through its integrated platform of cutting-edge Smart TVs and powerful operating system. VIZIO also offers a portfolio of innovative sound bars that deliver consumers an elevated audio experience. The company's platform gives content providers more ways to distribute their content and advertisers more tools to connect with the right audience.

Financial Performance Overview

For the three months ended September 30, 2024, VIZIO reported net revenue of $444.7 million, an increase of 4% compared to $426.2 million for the same period in 2023. The breakdown of revenue sources is as follows:

Revenue Source Q3 2024 (in millions) Q3 2023 (in millions) Change (%)
Device 247.7 270.0 -8.5%
Platform+ 197.0 156.2 26.2%
Total Net Revenue 444.7 426.2 4.0%

Adjusted EBITDA and Net Income

VIZIO's Adjusted EBITDA for Q3 2024 was $8.8 million, a decrease from $26.9 million in Q3 2023. The net income for the same period was $0.5 million, compared to $13.8 million in the prior year. The reconciliation of net income to Adjusted EBITDA is detailed below:

Metric Q3 2024 (in millions) Q3 2023 (in millions)
Net Income (Loss) 0.5 13.8
Interest Income, Net (4.0) (3.5)
Other Income (Expense), Net (1.1) 0.1
(Benefit from) Provision for Income Taxes (1.0) 2.3
Depreciation and Amortization 2.8 1.9
Share-Based Compensation 11.6 12.3
Adjusted EBITDA 8.8 26.9

Key Operational Metrics

VIZIO's operational metrics for the three months ended September 30, 2024, indicate growth in user engagement and platform utilization:

Metric Q3 2024 Q3 2023 Change (%)
Smart TV Shipments (millions) 1.0 1.1 -9.1%
SmartCast Active Accounts (millions) 19.1 17.9 6.7%
Total VIZIO Hours (billions) 9.5 8.9 6.7%
SmartCast Hours (billions) 5.8 5.2 11.5%
SmartCast ARPU ($) 37.17 31.55 17.9%

Investment in Technology and Innovation

VIZIO continues to invest in its technology, focusing on enhancing its Smart TV operating system, SmartCast, and expanding its Platform+ capabilities. The company aims to leverage data analytics through Inscape to optimize advertising and content distribution strategies. This is crucial for maintaining competitive advantage in the rapidly evolving consumer electronics market.



How VIZIO Holding Corp. (VZIO) Works

Business Overview

VIZIO Holding Corp. primarily operates in two segments: Device and Platform+. The Device segment focuses on the sale of Smart TVs and sound bars, while Platform+ generates revenue through advertising and data services associated with its Smart TV operating system, SmartCast.

Financial Performance (Q3 2024)

For the three months ended September 30, 2024, VIZIO reported the following financial metrics:

Metric Q3 2024 Q3 2023 Change ($) Change (%)
Net Revenue $444.7 million $426.2 million $18.5 million 4%
Device Revenue $247.7 million $270.0 million $(22.3) million (8%)
Platform+ Revenue $197.0 million $156.2 million $40.8 million 26%
Gross Profit $109.1 million $96.5 million $12.6 million 13%
Net Income $0.5 million $13.8 million $(13.3) million (97%)
Adjusted EBITDA $8.8 million $26.9 million $(18.1) million (67%)

Operational Metrics

Key operational metrics for the same period included:

Metric Q3 2024 Q3 2023
Smart TV Shipments 1.0 million 1.1 million
SmartCast Active Accounts 19.1 million 17.9 million
Total VIZIO Hours 9,468 million 8,913 million
SmartCast Hours 5.8 billion 5.2 billion
SmartCast ARPU $37.17 $31.55

Cost Structure

VIZIO's cost of goods sold (COGS) for Q3 2024 included:

Segment Q3 2024 COGS Q3 2023 COGS Change ($) Change (%)
Device $254.4 million $273.3 million $(18.9) million (7%)
Platform+ $81.2 million $56.4 million $24.8 million 44%
Total COGS $335.6 million $329.7 million $5.9 million 2%

Operating Expenses

For the three months ended September 30, 2024, operating expenses were structured as follows:

Expense Type Q3 2024 Q3 2023 Change ($) Change (%)
Selling, General and Administrative $85.2 million $63.6 million $21.6 million 34%
Marketing $11.5 million $9.2 million $2.3 million 25%
Research and Development $16.8 million $9.8 million $7.0 million 71%
Total Operating Expenses $114.7 million $83.8 million $30.9 million 37%

Balance Sheet Highlights

As of September 30, 2024, VIZIO's balance sheet reflected the following key figures:

Assets and Liabilities Amount (in millions)
Total Assets $988.9 million
Current Liabilities $489.7 million
Total Liabilities $508.6 million
Total Stockholders' Equity $480.3 million

Market Strategy

VIZIO's market strategy focuses on enhancing user engagement through its SmartCast platform and expanding its advertising revenue via Direct Advertising Relationships. The company aims to leverage its data intelligence and advertising capabilities to drive revenue growth in the Platform+ segment, as evidenced by a 31% increase in advertising revenue in Q3 2024 compared to the previous year.

Future Outlook

VIZIO anticipates continued growth in its Platform+ segment, driven by increased SmartCast Active Accounts and SmartCast Hours, which are expected to enhance monetization opportunities. The company remains focused on product innovation and market penetration to improve its device sales and overall financial performance.



How VIZIO Holding Corp. (VZIO) Makes Money

Revenue Streams

VIZIO generates revenue through two primary streams: Device sales and Platform+ services. As of 2024, the financial performance reflects the following:

Revenue Type Q3 2024 Revenue (in millions) Q3 2023 Revenue (in millions) Change (%)
Device $247.7 $270.0 (8%)
Platform+ $197.0 $156.2 26%
Total Net Revenue $444.7 $426.2 4%

Device Sales

The Device segment primarily includes the sale of Smart TVs and sound bars. For the three months ended September 30, 2024, VIZIO reported:

  • Device Net Revenue: $247.7 million, down from $270.0 million in Q3 2023.
  • Device Cost of Goods Sold: $254.4 million, compared to $273.3 million in Q3 2023.
  • Device Gross Profit: $(6.7) million, down from $(3.3) million in Q3 2023.
  • Device Gross Margin: (2.7)%, compared to (1.2)% in Q3 2023.

Platform+ Services

Platform+ includes VIZIO's SmartCast operating system and advertising services. Key metrics for Q3 2024 include:

  • Platform+ Net Revenue: $197.0 million, up from $156.2 million in Q3 2023.
  • Platform+ Cost of Goods Sold: $81.2 million, compared to $56.4 million in Q3 2023.
  • Platform+ Gross Profit: $115.8 million, up from $99.8 million in Q3 2023.
  • Platform+ Gross Margin: 58.8%, down from 63.9% in Q3 2023.

SmartCast Performance

SmartCast is a significant driver for Platform+ revenue, with metrics showing:

  • Active Accounts: 19.1 million, up from 17.9 million in Q3 2023.
  • Total SmartCast Hours: 9.468 billion, up from 8.913 billion in Q3 2023.
  • SmartCast Average Revenue Per User (ARPU): $37.17, up from $31.55 in Q3 2023.

Advertising Revenue

Advertising revenue is a crucial part of Platform+ growth, driven by:

  • Advertising Revenue Growth: Increased by $38.1 million, or 31%, year-over-year.
  • Non-Advertising Revenue Growth: Increased by $2.7 million, or 8%, year-over-year.

Cost Structure

The cost structure for VIZIO as of Q3 2024 is detailed as follows:

Cost Type Q3 2024 (in millions) Q3 2023 (in millions) Change (%)
Total Cost of Goods Sold $335.6 $329.7 2%
Total Operating Expenses $114.7 $83.8 37%

Net Income and Adjusted EBITDA

VIZIO's profitability metrics for Q3 2024 include:

  • Net Income: $0.5 million, down from $13.8 million in Q3 2023.
  • Adjusted EBITDA: $8.8 million, down from $26.9 million in Q3 2023.

Conclusion on Financial Health

Overall, VIZIO's business model leverages both device sales and an expanding digital advertising platform to generate revenue. The growth in Platform+ is notable, indicating a shift towards monetization through digital services alongside traditional hardware sales.

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Resources:

  1. VIZIO Holding Corp. (VZIO) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of VIZIO Holding Corp. (VZIO)' financial performance, including balance sheets, income statements, and cash flow statements.
  2. SEC Filings – View VIZIO Holding Corp. (VZIO)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.