Mission Statement, Vision, & Core Values (2024) of Coca-Cola Europacific Partners PLC (CCEP)

An Overview of Coca-Cola Europacific Partners PLC (CCEP)

General Summary of Coca-Cola Europacific Partners PLC

Coca-Cola Europacific Partners PLC (CCEP) is one of the largest Coca-Cola bottlers in the world, formed in 2021 by the merger of Coca-Cola European Partners and Coca-Cola Amatil. The company operates across 13 countries, including major markets in Western Europe and Australia, and is responsible for the production, distribution, and sale of a wide range of beverages under the Coca-Cola brand. Key products include sparkling soft drinks, water, juices, and sports drinks. As of 2024, CCEP reported total sales amounting to €14.3 billion, driven by strong performances in both traditional and emerging beverage categories.

• Founded: 2021
• Headquarters: Uxbridge, UK
• Employees: Over 24,000
• Countries of Operation: 13
• Key Brands: Coca-Cola, Fanta, Sprite, Schweppes, Nalu, and Monster Energy

Company's Financial Performance in the Latest Financial Reports

In the most recent financial report for the year ended 2023, CCEP achieved a record revenue of €14.3 billion, representing an increase of 6% compared to the previous year. The volume of beverages sold reached 3.5 billion unit cases, with sparkling beverages accounting for 70% of total sales. Key performance highlights include:

The company noted that the growth was particularly driven by the strong performance of its sparkling beverage segment and innovative product launches in the non-alcoholic beverage category. Additionally, CCEP successfully expanded its market presence in key regions, particularly in Central and Eastern Europe.

Introduction to Coca-Cola Europacific Partners PLC as a Leading Company in the Industry

Coca-Cola Europacific Partners PLC stands as one of the leaders in the beverage industry, known for its extensive product portfolio and strong market presence. In 2024, CCEP is well-positioned to continue its growth, leveraging strategic partnerships and innovative marketing approaches. The company has consistently focused on sustainability initiatives, including reduced carbon emissions and responsible sourcing of raw materials, contributing to its competitive advantage in the market.

• Market Share: Approximately 20% in the EU beverage market
• Strategic Goals: Strengthen portfolio, enhance customer engagement, and improve sustainability
• Recent Initiatives: Launch of new low-sugar beverages and increased investment in digital marketing

To learn more about how CCEP maintains its position as a leader and continually innovates within the industry, further exploration of their initiatives and developments is encouraged.

Mission Statement of Coca-Cola Europacific Partners PLC (CCEP)

Company's Mission Statement Overview

The Mission Statement of Coca-Cola Europacific Partners PLC (CCEP) outlines the company's purpose and the direction in which it aims to move. It serves as a guiding beacon for long-term goals and decision-making processes. As of 2023, CCEP states, “To refresh the world in mind, body, and spirit. To inspire moments of optimism and happiness through our brands and actions.” This mission reflects a commitment to consumer well-being and sustainability.

Core Component 1: Refreshment

One of the primary components of CCEP's mission is the commitment to provide refreshing beverage options. CCEP offers over 200 brands, including Coca-Cola, Fanta, and Sprite, and focuses on meeting diverse consumer needs. In 2022, CCEP reported a total revenue of €13.5 billion, indicating strong demand for its refreshing products.

Core Component 2: Inspiration and Happiness

The second element focuses on inspiring optimism and happiness among consumers. CCEP undertakes various campaigns that elevate consumer experiences and embed joy in their interactions with the brand. For instance, their 2022 'Open Happiness' campaign reached an estimated 100 million consumers across Europe, emphasizing shared moments of joy.

Core Component 3: Sustainable Practices

The final core component of CCEP’s mission emphasizes sustainability and responsible business practices. CCEP is committed to reducing its carbon footprint and aims for a 30% reduction in greenhouse gas emissions by 2030. As of 2023, approximately 50% of the company's packaging is made from recycled materials, a significant increase from 35% in 2020, showcasing its ongoing commitment to environmental stewardship.

Vision Statement of Coca-Cola Europacific Partners PLC (CCEP)

Vision for Sustainable Growth

The vision statement of Coca-Cola Europacific Partners PLC (CCEP) emphasizes sustainable growth in the beverage industry. CCEP aims to achieve a sustainable growth rate of 5-6% annually by diversifying its product offerings and enhancing operational efficiency.

Commitment to Innovation

CCEP's vision includes a strong commitment to innovation, targeting to launch 50 new products by the end of 2024. This strategy focuses on health-conscious beverages and environmentally friendly packaging.

Focus on Community and Collaboration

A vital aspect of CCEP’s vision is its focus on community engagement. The company aims to invest €10 million in community projects by 2024, fostering partnerships that enhance local economies and support social initiatives.

• Partnerships with local NGOs
• Educational programs for youth
• Environmental sustainability initiatives

Environmental Stewardship

CCEP envisions leading in environmental stewardship, aiming to achieve a net-zero carbon footprint across its entire value chain by 2040. The company plans to reduce greenhouse gas emissions by 30% by 2025.

Diversity and Inclusion in the Workplace

CCEP aims for a diverse workforce, targeting a 50% representation of women in leadership roles by 2025. The company has launched various initiatives to promote inclusiveness and equal opportunities.

• Mentorship programs for underrepresented groups
• Annual diversity training sessions
• Flexible work arrangements to support all employees

Customer-Centric Approach

The vision of CCEP emphasizes a customer-centric approach, with a goal of achieving a customer satisfaction rate of over 90% by 2024. This focus highlights the importance of feedback and responsiveness in service delivery.

Core Values of Coca-Cola Europacific Partners PLC (CCEP)

Integrity

Integrity is a core value that emphasizes ethical behavior and transparency in all business activities. It is vital in building trust with stakeholders and maintaining the company's reputation.

Coca-Cola Europacific Partners PLC (CCEP) demonstrates its commitment to integrity through various initiatives:

• In 2023, CCEP reported a 99% completion rate in ethics training for all employees, ensuring adherence to their Code of Business Conduct.
• The company has implemented a whistleblower program, which received over 50 reports in 2023, with 90% of cases resolved within 30 days.

Accountability

Accountability ensures that individuals and teams take responsibility for their actions and decisions, fostering a culture of trust and performance.

CCEP has shown its dedication to accountability through specific metrics and initiatives:

• As part of their sustainability goals, CCEP achieved a 25% reduction in carbon emissions per unit of production in 2023 compared to 2019 levels.
• The company appointed an Accountability Officer in 2024 to oversee compliance with environmental and social governance (ESG) targets.

Collaboration

Collaboration entails working together across various departments and with external partners to achieve common goals, driving innovation and efficiency.

CCEP illustrates its commitment to collaboration with examples such as:

• In 2023, CCEP partnered with over 200 suppliers to enhance sustainable sourcing, resulting in a 30% increase in the use of recycled materials in packaging.
• The company launched the “Together We Can” initiative in early 2024, which has engaged over 5,000 employees in cross-functional teams to address customer needs.

Excellence

Excellence is a commitment to continuous improvement, ensuring that products and services meet the highest standards.

CCEP's dedication to excellence can be demonstrated by:

• Maintaining a customer satisfaction rate of 92% as reported in the 2023 annual customer feedback survey.
• Investing €200 million in technology upgrades across production facilities in 2024 to enhance quality control measures.

Innovation

Innovation drives the company to create new products and solutions that meet the evolving needs of consumers and the market.

CCEP’s focus on innovation includes:

• Launching 15 new beverage products in 2023, contributing to a 10% increase in market share within the non-alcoholic beverage sector.
• Investing €50 million in research and development in 2024 to explore healthier beverage options and sustainable packaging solutions.

Community Engagement

Community engagement reflects CCEP's commitment to giving back and positively impacting the communities where it operates.

Examples of community engagement initiatives include:

• In 2023, CCEP contributed €3 million to local community projects across Europe, benefiting over 500,000 individuals.
• The “Coca-Cola Foundation” funded educational programs that reached 10,000 students in 2023, focusing on sustainability and health education.