Mission Statement, Vision, & Core Values (2024) of First Foundation Inc. (FFWM)

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An Overview of First Foundation Inc. (FFWM)

General Summary of First Foundation Inc. (FFWM)

First Foundation Inc. (NYSE: FFWM) is a financial services company based in Dallas, Texas. Established in 1990, the company offers a range of services including personal banking, business banking, and private wealth management through its wholly-owned subsidiaries, First Foundation Advisors and First Foundation Bank. As of 2024, First Foundation Inc. has positioned itself as a comprehensive financial services provider, catering to clients at various stages of their financial journey.

As of September 30, 2024, First Foundation reported total deposits of approximately $10.3 billion, a decrease from $10.8 billion at the end of June 2024. The company’s loan portfolio totaled $9.9 billion, down from $10.1 billion in the prior quarter. The firm continues to emphasize its tailored financial solutions to distinguish itself from larger institutions while maintaining a high level of personalized service.

Company's Financial Performance in the Latest Financial Reports

For the third quarter of 2024, First Foundation Inc. reported a net loss of $82.2 million, or $1.23 per share, primarily due to a $117.5 million LOCOM adjustment associated with the reclassification of $1.9 billion in multifamily loans from loans held for investment to loans held for sale. Excluding this adjustment, the adjusted net income attributable to common shareholders was $2.7 million, or $0.04 per share.

Net interest income for the quarter was $49.1 million, up from $43.8 million in the previous quarter, with a net interest margin of 1.50%, improving from 1.36% in the second quarter of 2024. The total interest income was $157.2 million, an increase from $150.9 million in the prior quarter. Average interest-earning asset balances rose to $13.2 billion, with yields averaging 4.75%.

Key Financial Metrics 3Q 2024 2Q 2024 3Q 2023
Net Interest Income $49.1 million $43.8 million $52.1 million
Net Income (Loss) ($82.2 million) $3.1 million $2.2 million
Adjusted Net Income $2.7 million $3.3 million $2.6 million
Deposits $10.3 billion $10.8 billion $10.8 billion
Loans $9.9 billion $10.1 billion $10.3 billion
Loan to Deposit Ratio 95.9% 93.8% 95.1%

Introduction to First Foundation Inc. as a Leader in the Industry

First Foundation Inc. has established itself as a key player in the financial services industry, particularly noted for its unique blend of comprehensive financial products and personalized service. The firm has gained recognition, with First Foundation Advisors being ranked among the top registered advisory firms by Barron’s in 2024 and making CNBC's FA100 list.

As of September 30, 2024, the company’s total assets were approximately $13.5 billion, compared to $13.1 billion in the prior quarter. The firm’s strong liquidity position is demonstrated by cash and cash equivalents of $1.1 billion, representing 8.3% of total assets. The total risk-based capital ratio was 14.21%, indicating a well-capitalized institution.

With its strategic initiatives and commitment to client service, First Foundation Inc. continues to innovate within the financial services sector, positioning itself for sustainable growth and maintaining a competitive edge in the market.




Mission Statement of First Foundation Inc. (FFWM)

Company's Mission Statement

First Foundation Inc. (FFWM) is dedicated to providing comprehensive financial services, including personal banking, business banking, and private wealth management. The mission statement emphasizes a commitment to delivering high-quality and personalized financial solutions tailored to meet the diverse needs of its clients. This mission serves as a guiding principle for the company, shaping its strategic direction and operational objectives.

Core Component 1: Client-Centric Approach

At the heart of First Foundation's mission is a strong client-centric approach. The company prioritizes understanding and addressing the unique financial needs of each client. This is evidenced by its recognition as a top registered advisory firm by Barron’s and its placement on the CNBC FA100 list, highlighting the firm's commitment to client satisfaction and retention.

Metric 2024 2023
Assets Under Management (AUM) $5.5 billion $5.0 billion
Trust Assets Under Advisement (AUA) $1.2 billion $1.1 billion
Investment Advisory Fees $7.4 million $6.2 million

Core Component 2: Comprehensive Financial Services

First Foundation Inc. aims to offer a broad range of financial products and services that cater to both individual and business clients. This comprehensive service model enables clients to manage their financial journeys seamlessly. The company reported a net interest income of $49.1 million for the third quarter of 2024, reflecting its effective financial service offerings.

Financial Metric Q3 2024 Q2 2024 Q3 2023
Net Interest Income $49.1 million $43.8 million $52.1 million
Average Interest-Earning Assets $13.2 billion $12.8 billion $12.6 billion
Net Interest Margin 1.50% 1.36% 1.66%

Core Component 3: Commitment to Excellence

First Foundation Inc. is committed to operational excellence and continuous improvement. The company's efficiency ratio for the third quarter of 2024 was reported at 98.1%, indicating a focus on optimizing its operations while managing costs effectively. This commitment is essential for ensuring sustainable growth and profitability in a competitive market.

Efficiency Metric Q3 2024 Q2 2024 Q3 2023
Efficiency Ratio 98.1% 96.1% 99.7%
Noninterest Expense $60.2 million $55.6 million $64.2 million
Income Tax Benefit $34.8 million $421 thousand $600 thousand



Vision Statement of First Foundation Inc. (FFWM)

Vision Statement Overview

The vision statement of First Foundation Inc. (FFWM) as of 2024 focuses on becoming a leading financial services provider by integrating personalized service with a broad range of financial products. This vision emphasizes the company's commitment to client satisfaction and operational excellence.

Commitment to Client-Centric Services

First Foundation Inc. aims to deliver exceptional client experiences by offering tailored financial solutions. The company reported assets under management (AUM) of $5.5 billion as of September 30, 2024, unchanged from the prior quarter. This reflects the company's dedication to maintaining strong client relationships while adapting to market needs.

Innovative Financial Solutions

The vision includes a commitment to innovation in financial services. The company has undertaken significant initiatives, such as reclassifying a portion of its multifamily loan portfolio totaling $1.9 billion into loans held for sale, which is part of its strategy to enhance flexibility and optimize pricing. Additionally, in the third quarter of 2024, First Foundation raised approximately $228 million in gross proceeds through a capital raise.

Operational Excellence

First Foundation strives for operational excellence, aiming to improve its efficiency ratio, which was reported at 98.1% in the third quarter of 2024, slightly up from 96.1% in the prior quarter. The company also reported a net interest margin (NIM) of 1.50% for the same period, indicating effective management of its interest-earning assets.

Financial Health and Growth

The financial health of First Foundation supports its vision. As of September 30, 2024, total deposits were $10.3 billion, a decrease from $10.8 billion in the previous quarter. The loan-to-deposit ratio improved to 95.9%, compared to 93.8% in the prior quarter. This indicates a strong balance sheet and effective capital management, essential for supporting growth initiatives.

Community Engagement and Social Responsibility

First Foundation’s vision also encompasses community engagement and social responsibility. The company actively participates in philanthropic efforts and aims to integrate sustainable practices into its operations. This commitment is reflected in its recognition as one of the top registered investment advisory firms by Barron’s and on the CNBC FA100 list.

Financial Metric Q3 2024 Q2 2024 Q3 2023
Assets Under Management (AUM) $5.5 billion $5.5 billion $5.0 billion
Total Deposits $10.3 billion $10.8 billion $10.8 billion
Loan-to-Deposit Ratio 95.9% 93.8% 95.1%
Net Interest Margin (NIM) 1.50% 1.36% 1.66%
Efficiency Ratio 98.1% 96.1% 99.7%



Core Values of First Foundation Inc. (FFWM)

Integrity

Integrity is a cornerstone of First Foundation Inc.'s operations, ensuring that the company conducts its business honestly and transparently. This value is crucial for building trust with clients and stakeholders.

In Q3 2024, First Foundation demonstrated its commitment to integrity by maintaining a transparent reporting process. The company reported a net loss of $82.2 million, primarily due to a $117.5 million LOCOM adjustment related to the reclassification of $1.9 billion in multifamily loans from loans held for investment to loans held for sale. This adjustment was communicated clearly in their financial statements, showcasing the company's commitment to transparency.

Client Focus

Client focus is another core value that guides First Foundation's strategies and initiatives. The firm prioritizes understanding and meeting the unique needs of its clients.

As of September 30, 2024, First Foundation's assets under management (AUM) were $5.5 billion, reflecting the firm’s dedication to providing tailored investment solutions. Additionally, the company’s wealth management services have been recognized, with First Foundation Advisors making Barron’s list of the top 100 registered investment advisory firms in 2024, highlighting their client-centric approach.

Teamwork

Teamwork is essential for fostering collaboration and innovation within First Foundation. This value emphasizes the importance of collective effort in achieving the company's goals.

In Q3 2024, First Foundation raised approximately $228 million in gross proceeds through an equity capital raise, which was a team effort involving various departments to ensure successful execution. This collaborative initiative enabled the company to strengthen its balance sheet and pursue growth opportunities in the competitive financial landscape.

Excellence

Excellence reflects First Foundation's commitment to delivering high-quality services and maintaining rigorous standards across all operations.

The company’s efficiency ratio stood at 98.1% for Q3 2024, indicating a focus on managing costs while enhancing service delivery. Furthermore, First Foundation's tangible book value per common share was reported at $15.71, demonstrating a commitment to improving financial performance and shareholder value.

Community Engagement

Community engagement is a core value that drives First Foundation's efforts to give back to the communities it serves. This commitment is evident through various initiatives and programs.

First Foundation actively participates in philanthropic activities, which have contributed to its positive reputation in the community. In 2024, the firm focused on enhancing its community outreach programs, aligning with its values and reinforcing its brand as a socially responsible entity.

Core Value Description Q3 2024 Evidence
Integrity Conducting business honestly and transparently. Reported a net loss of $82.2 million due to LOCOM adjustment, communicated clearly.
Client Focus Prioritizing client needs and tailored solutions. AUM of $5.5 billion; recognized by Barron’s for advisory services.
Teamwork Emphasizing collaboration to achieve goals. Raised $228 million in equity capital through a team effort.
Excellence Delivering high-quality services and maintaining standards. Efficiency ratio at 98.1%; tangible book value per share at $15.71.
Community Engagement Giving back to the communities served. Enhanced community outreach programs in 2024.

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Article updated on 8 Nov 2024

Resources:

  • First Foundation Inc. (FFWM) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of First Foundation Inc. (FFWM)' financial performance, including balance sheets, income statements, and cash flow statements.
  • SEC Filings – View First Foundation Inc. (FFWM)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.