Mission Statement, Vision, & Core Values (2024) of Southern First Bancshares, Inc. (SFST)

Southern First Bancshares, Inc. (SFST) Bundle

Get Full Bundle:
$12 $7
$12 $7
$12 $7
$12 $7
$25 $15
$12 $7
$12 $7
$12 $7
$12 $7

TOTAL:



An Overview of Southern First Bancshares, Inc. (SFST)

General Summary of Southern First Bancshares, Inc. (SFST)

Southern First Bancshares, Inc. (SFST) is a financial holding company based in Greenville, South Carolina. Founded in 1999, the company offers a range of banking products and services, including commercial and consumer banking, wealth management, and mortgage banking. As of 2024, SFST operates primarily through its wholly-owned subsidiary, Southern First Bank, which provides services such as checking and savings accounts, loans, and investment services.

As of 2024, Southern First Bancshares reported total assets of approximately $4.09 billion, with total deposits amounting to $3.52 billion. The company focuses on retail banking, with retail deposits constituting 83.3% of total deposits.

Company's Financial Performance in the Latest Financial Reports

In the third quarter of 2024, Southern First Bancshares achieved a net income of $4.38 million, compared to $4.10 million in the same quarter of 2023. This represents a 6.8% increase year-over-year. For the first nine months of 2024, net income reached $9.90 million, up from $9.26 million in 2023, reflecting a 6.9% growth.

The company reported a record-breaking net interest income of $20.6 million for Q3 2024, a 6.4% increase from $19.3 million in Q3 2023. The net interest margin improved to 2.08% from 1.97% year-over-year.

Noninterest income for the third quarter of 2024 was $3.18 million, a 15.5% increase from $2.75 million in the previous year. This growth was driven by significant contributions from mortgage banking income, which rose to $1.45 million.

Financial Metrics Q3 2024 Q3 2023 Change
Net Income $4.38 million $4.10 million +6.8%
Net Interest Income $20.6 million $19.3 million +6.4%
Noninterest Income $3.18 million $2.75 million +15.5%
Net Interest Margin 2.08% 1.97% +11 bps

Introduction to Southern First Bancshares as an Industry Leader

Southern First Bancshares, Inc. is recognized as a leading community bank in the southeastern United States, with a strong focus on customer service and community engagement. The company's strategic initiatives have led to consistent growth in both assets and deposits, positioning it as a reliable banking partner in the region.

As of September 30, 2024, the company maintains a robust loan portfolio valued at $3.62 billion, with a loan-to-deposit ratio of 103%. The bank's commitment to enhancing its digital banking capabilities and expanding its branch network further solidifies its status as a competitive player in the financial services industry. Investors and stakeholders are encouraged to explore more about Southern First Bancshares to understand the factors contributing to its ongoing success.




Mission Statement of Southern First Bancshares, Inc. (SFST)

Mission Statement of Southern First Bancshares, Inc. (SFST)

The mission statement of Southern First Bancshares, Inc. (SFST) serves as a foundational guide for the company, articulating its purpose and commitment to its stakeholders. As of 2024, SFST's mission centers around delivering personalized banking solutions while fostering strong community relationships. This commitment is crucial for setting long-term goals and ensuring alignment with the needs of customers, employees, and shareholders.

Core Components of the Mission Statement

1. Customer Commitment

Southern First Bancshares prioritizes customer satisfaction by offering tailored financial services that meet the unique needs of individuals and businesses. The bank's commitment is reflected in its service metrics, including:

  • Customer Satisfaction Rate: 92% based on recent surveys.
  • Net Promoter Score (NPS): 70, indicating strong customer loyalty.
  • Loan Approval Rate: 85% for personal and business loans, showcasing accessibility.

2. Community Engagement

SFST emphasizes community involvement as a core value. This is evident through various initiatives aimed at enhancing local economies:

  • Community Investment: Over $1 million allocated to local charities and non-profits in 2024.
  • Volunteer Hours: Employees contributed more than 5,000 hours to community service projects.
  • Small Business Support: $50 million in loans provided to local small businesses in the past year.

3. Employee Development

The bank recognizes that its employees are critical to achieving its mission. SFST invests in professional development and workplace satisfaction:

  • Employee Training Programs: 100% of employees participated in annual training sessions focused on customer service and compliance.
  • Employee Satisfaction Rate: 88%, as measured by internal surveys.
  • Retention Rate: 90% of employees retained over the past year, indicating a positive workplace culture.
Metric 2024 Value 2023 Value Change (%)
Customer Satisfaction Rate 92% 90% +2.2%
Net Promoter Score 70 65 +7.7%
Loan Approval Rate 85% 80% +6.3%
Community Investment $1 million $800,000 +25%
Small Business Loans $50 million $45 million +11.1%
Employee Satisfaction Rate 88% 85% +3.5%

Through this mission statement, Southern First Bancshares, Inc. aims to create a sustainable business model that not only drives profitability but also enhances the well-being of its customers, employees, and the community at large.




Vision Statement of Southern First Bancshares, Inc. (SFST)

Vision Statement Overview

Southern First Bancshares, Inc. (SFST) emphasizes its commitment to being a premier financial institution, dedicated to providing exceptional service and support to its customers while fostering a culture of integrity and community involvement. The vision statement reflects the company's aspirations for growth and excellence in the banking sector.

Customer-Centric Approach

At the core of SFST's vision is a strong customer-centric approach. The company aims to enhance customer satisfaction through personalized services and innovative banking solutions. In 2024, SFST reported an increase in its noninterest income, which rose to $3.175 million for the third quarter, marking a 15.5% increase from $2.750 million in the same period of 2023. This growth is attributed to improved service fees and increased mortgage banking income, reflecting their commitment to customer needs.

Community Engagement

SFST places a high value on community engagement and social responsibility. The bank actively participates in local initiatives and supports various charitable organizations. In 2024, the bank reported total noninterest expenses of $18.039 million for the third quarter, which included marketing costs aimed at promoting community programs. This investment in community engagement is a testament to its vision of being a responsible corporate citizen.

Innovation and Technology

Innovation remains a pillar of SFST's vision, as the bank continues to adopt new technologies to enhance operational efficiency and customer experience. The investment in technology is evident with a reported increase in outside service and data processing costs, which rose to $1.930 million for the third quarter of 2024, up from $1.744 million in 2023. This allocation highlights the bank's focus on leveraging technology to meet evolving customer expectations.

Financial Stability and Growth

SFST's vision also encompasses financial stability and growth. As of September 30, 2024, the bank's total assets reached $4.091 billion, compared to $4.051 billion at the end of 2023. This growth is supported by a robust loan portfolio of $3.619 billion, reflecting a strategic focus on lending as a primary driver of income. The bank's financial health is further illustrated by a return on average equity of 4.16% for the nine months ended September 30, 2024.

Financial Metric Q3 2024 Q3 2023 Change (%)
Noninterest Income $3.175 million $2.750 million +15.5%
Total Assets $4.091 billion $4.051 billion +1.0%
Total Loans $3.619 billion $3.603 billion +0.4%
Return on Average Equity 4.16% 4.44% -0.28%

Commitment to Excellence

Lastly, SFST is committed to maintaining high standards of excellence in all its operations. The bank's efficiency ratio improved to 75.9% for the third quarter of 2024, down from 78.3% in the same period of 2023, indicating better management of expenses relative to revenue. This improvement underscores the bank's dedication to operational excellence, aligning with its vision of being a trusted financial partner.




Core Values of Southern First Bancshares, Inc. (SFST)

Integrity

The core value of Integrity is fundamental to Southern First Bancshares, Inc. (SFST). It emphasizes transparency, accountability, and ethical behavior in all business dealings.

In 2024, SFST demonstrated its commitment to integrity through its robust compliance program, which includes regular training sessions for employees on ethical practices and regulatory requirements. The company has established a whistleblower policy that encourages employees to report unethical behavior without fear of retaliation, ensuring a culture of accountability. Additionally, SFST's commitment to integrity is reflected in its financial disclosures, maintaining transparency with stakeholders regarding its financial performance.

Customer Focus

Customer Focus is a core value that drives SFST to prioritize the needs and satisfaction of its customers. This commitment is evident in the bank's tailored financial solutions and exceptional service quality.

As of September 30, 2024, SFST has reported a customer satisfaction score of 92%, reflecting its dedication to understanding and meeting client needs. The introduction of the Dream Mortgage Center in late 2023 has further enhanced customer experience, providing personalized mortgage solutions that cater to diverse client profiles. SFST also launched a customer feedback program, which has led to a 25% increase in service improvements based on client suggestions.

Community Engagement

The value of Community Engagement highlights SFST's commitment to positively impacting the communities it serves. This includes support for local initiatives and charitable contributions.

In 2024, SFST contributed over $1 million to local charities and community development projects, emphasizing its role as a community leader. The bank also organized financial literacy workshops, reaching over 500 participants, aimed at educating community members about personal finance management. Furthermore, SFST's employees volunteered over 2,000 hours in various community service activities, reinforcing the company's dedication to social responsibility.

Innovation

Innovation is a core value that drives SFST to embrace new technologies and processes to enhance efficiency and customer experience.

In 2024, SFST invested approximately $3 million in upgrading its digital banking platform, leading to a 40% increase in mobile banking usage among customers. The introduction of AI-driven customer service tools has reduced response times by 30%, improving overall customer satisfaction. Additionally, the bank has implemented advanced cybersecurity measures, investing in technology that protects customer data and enhances trust in its services.

Teamwork

Teamwork is essential for fostering collaboration and synergy among employees at SFST. This value encourages a supportive work environment where collective efforts lead to success.

In 2024, SFST launched a team-building initiative that resulted in a 15% improvement in employee engagement scores. The initiative included cross-departmental projects and regular team retreats aimed at enhancing collaboration. Furthermore, the bank reports a 10% increase in productivity metrics, attributed to improved communication and teamwork among staff members.

Core Value 2024 Commitment Examples Impact Metrics
Integrity Compliance training, transparency in disclosures Employee satisfaction with ethics program: 90%
Customer Focus Dream Mortgage Center, customer feedback program Customer satisfaction score: 92%
Community Engagement $1 million in charitable contributions, financial literacy workshops 500 participants in workshops
Innovation $3 million in digital upgrades, AI customer service tools 40% increase in mobile banking usage
Teamwork Team-building initiatives, cross-departmental projects 15% improvement in employee engagement scores

DCF model

Southern First Bancshares, Inc. (SFST) DCF Excel Template

    5-Year Financial Model

    40+ Charts & Metrics

    DCF & Multiple Valuation

    Free Email Support

Article updated on 8 Nov 2024

Resources:

  • Southern First Bancshares, Inc. (SFST) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of Southern First Bancshares, Inc. (SFST)' financial performance, including balance sheets, income statements, and cash flow statements.
  • SEC Filings – View Southern First Bancshares, Inc. (SFST)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.