First Horizon Corporation (FHN): Boston Consulting Group Matrix [10-2024 Updated]

First Horizon Corporation (FHN) BCG Matrix Analysis
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In 2024, First Horizon Corporation (FHN) showcases a dynamic portfolio that reflects varying levels of market performance through the lens of the Boston Consulting Group Matrix. With a robust commercial loan portfolio growing significantly and solid net income generation, FHN's strengths are evident in its Stars. Meanwhile, Cash Cows reveal consistent revenue streams, although challenges in the Dogs segment highlight areas of concern, particularly in mortgage banking. Additionally, Question Marks present intriguing possibilities for future growth amidst uncertainties. Discover how these elements interplay to shape FHN's strategic outlook below.



Background of First Horizon Corporation (FHN)

First Horizon Corporation (NYSE: FHN) is a financial holding company based in Memphis, Tennessee. As of June 30, 2024, the company operates through its principal subsidiary, First Horizon Bank, and provides a wide range of financial services including commercial and private banking, consumer banking, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services.

As of mid-2024, First Horizon had over 450 business locations across 24 states, with more than 400 banking centers primarily located in the southeastern United States. The company employed approximately 7,300 associates, reflecting its significant operational scale.

First Horizon has experienced notable changes in its financial performance over recent years. For instance, in the second quarter of 2024, FHN reported net income available to common shareholders of $184 million, or $0.34 per diluted share, which was a slight increase from the previous quarter but a decline from $317 million, or $0.56 per diluted share, reported in the same quarter of 2023.

In terms of asset management, FHN's total period-end assets reached approximately $82.2 billion as of June 30, 2024, marking a modest increase from $81.7 billion at the end of 2023. The company's loan and lease portfolio stood at $62.8 billion, up from $61.3 billion at the close of the previous year. Additionally, FHN's total deposits were reported at $64.8 billion, a decrease of $986 million compared to the end of 2023.

Throughout 2024, First Horizon has focused on enhancing its capital structure, evidenced by the redemption of all outstanding shares of its Series D Preferred Stock on May 1, 2024. This strategic decision reflects the company's ongoing efforts to optimize its capital management practices and improve shareholder value.



First Horizon Corporation (FHN) - BCG Matrix: Stars

Strong Growth in Commercial Loan Portfolio

The commercial loan portfolio of First Horizon Corporation has experienced significant growth, increasing by $819 million to a total of $33.5 billion. This growth reflects the company's robust lending strategies and market presence in a competitive environment.

Net Income Available to Common Shareholders

For the first half of 2024, net income available to common shareholders reached $368 million. This figure underscores the financial health and profitability of First Horizon in a thriving market.

Net Interest Income

First Horizon reported a solid net interest income of $1.253 billion for the first half of 2024. This performance indicates effective asset management and the ability to generate revenue from interest-bearing assets.

Return on Average Assets

The return on average assets improved to 1.00% in the second quarter of 2024. This metric demonstrates the company's efficiency in utilizing its assets to generate earnings.

Expansion in Consumer Real Estate Loans

There has been continued expansion in consumer real estate loans, with a total of $13.9 billion. This growth reflects First Horizon's commitment to meeting consumer demands in the real estate market.

Financial Metric Value
Commercial Loan Portfolio Growth $819 million
Total Commercial Loan Portfolio $33.5 billion
Net Income Available to Common Shareholders $368 million
Net Interest Income $1.253 billion
Return on Average Assets 1.00%
Total Consumer Real Estate Loans $13.9 billion


First Horizon Corporation (FHN) - BCG Matrix: Cash Cows

Consistent performance in Regional Banking segment with net interest income of $1.054 billion YTD.

For the six months ended June 30, 2024, First Horizon Corporation reported a net interest income of $1.054 billion within its Regional Banking segment. This figure indicates a significant contribution to overall profitability and cash flow generation from this mature market segment.

Stable noninterest income from service charges and fees, contributing to overall revenue.

The noninterest income for the same period amounted to $381 million, reflecting stable revenue generation from service charges and fees despite a decrease compared to $571 million in the same period of 2023, primarily due to the absence of a one-time merger gain.

Noninterest expense decreased by 2%, indicating operational efficiency.

First Horizon Corporation's noninterest expenses for the six months ended June 30, 2024, totaled $1.015 billion, which is a decrease of 2% compared to $1.033 billion in the same period of 2023. This reduction reflects improved operational efficiency and cost management strategies implemented by the company.

Strong deposit base of $64.8 billion, maintaining liquidity and funding capabilities.

As of June 30, 2024, First Horizon reported a robust deposit base of $64.8 billion, which is crucial for maintaining liquidity and supporting the bank's lending activities.

Tier 1 capital ratio at 12.05%, ensuring robust capital position.

The Tier 1 capital ratio for First Horizon as of June 30, 2024, stood at 12.05%, indicating a strong capital position that supports its growth and operational stability amidst market fluctuations.

Financial Metric Value
Net Interest Income (YTD) $1.054 billion
Noninterest Income (YTD) $381 million
Noninterest Expense (YTD) $1.015 billion
Total Deposits $64.8 billion
Tier 1 Capital Ratio 12.05%


First Horizon Corporation (FHN) - BCG Matrix: Dogs

Specialty Banking Segment Weakness

The Specialty Banking segment of First Horizon Corporation has exhibited signs of weakness, particularly in the area of mortgage banking income. In the second quarter of 2024, mortgage banking income was reported at $10 million, a modest increase of $1 million from the previous quarter, but a significant decline compared to the prior year.

Noninterest Income Decline

Noninterest income for First Horizon Corporation dropped by $214 million, or 54%, year-over-year, bringing the total to $186 million for the second quarter of 2024. This decline is primarily attributed to the absence of the prior year's $225 million gain on merger termination.

Period Noninterest Income (in millions) Year-over-Year Change (in millions) Percentage Change
Q2 2024 $186 -$214 -54%
Q2 2023 $400 N/A N/A

Increased Provision for Credit Losses

The provision for credit losses increased to $105 million for the year-to-date period of 2024, reflecting an increase of $5 million compared to the same period in 2023. This indicates rising risks within the loan portfolio.

Decline in Noninterest-Bearing Deposits

First Horizon Corporation experienced a decline in noninterest-bearing deposits by $856 million as of June 30, 2024, signaling reduced customer engagement and potential challenges in maintaining liquidity.

Regulatory Pressures and Compliance Costs

Regulatory pressures may lead to increased compliance costs for First Horizon Corporation, further impacting profitability. The Tier 1 risk-based capital ratio decreased to 12.05% as of June 30, 2024, down from 12.42% at the end of 2023.



First Horizon Corporation (FHN) - BCG Matrix: Question Marks

Recent merger activities could lead to future growth but currently uncertain outcomes.

First Horizon Corporation (FHN) has been involved in significant merger activities, including the termination of a merger agreement with TD Bank. This has resulted in a $225 million gain on merger termination in 2023, which has not recurred in 2024, leading to a 54% decline in noninterest income year-over-year. The implications of future merger activities remain uncertain, affecting investor confidence and market perception.

Consumer demand for loans may decrease due to economic conditions, impacting future earnings.

The economic environment poses challenges for loan demand. FHN's consumer loan portfolio, which includes $62.8 billion in total loans and leases as of June 30, 2024, has shown signs of strain. A potential recession could further diminish consumer confidence and borrowing capacity, leading to decreased demand for loans.

Bond trading revenues have fluctuated, indicating market volatility affecting income.

In the first quarter of 2024, bond trading revenues were reported at $40 million, reflecting a decrease from previous periods due to market volatility and expectations regarding interest rate movements. The fluctuating bond revenues highlight the uncertainty in market conditions, impacting FHN's overall income from trading activities.

Potential regulatory changes could create uncertainties in operational strategy.

Regulatory proposals from the Federal Reserve could impose significant constraints on FHN, particularly as it operates with assets exceeding $100 billion. The proposed changes could lead to increased operational costs and compliance burdens, further complicating FHN's strategic planning.

The impact of rising interest rates on mortgage and consumer lending remains to be seen.

The rising interest rate environment has significantly impacted mortgage lending. As of June 30, 2024, FHN's net interest income was $629 million, which represents a slight decrease from prior periods due to higher funding costs. The overall impact of interest rates on consumer lending and mortgage activities is still unfolding, with expectations of continued pressure on loan demand.

Financial Metric Q2 2024 Q2 2023 Change (%)
Net Income Available to Common Shareholders $184 million $317 million -42%
Net Interest Income $629 million $630 million -0.2%
Provision for Credit Losses $55 million $50 million +10%
Noninterest Income $186 million $400 million -54%
Total Loans and Leases $62.8 billion N/A N/A


In summary, First Horizon Corporation (FHN) showcases a dynamic portfolio within the BCG Matrix framework. The company's Stars segment is buoyed by a robust commercial loan growth and impressive net income, while the Cash Cows segment demonstrates steady performance and operational efficiency. However, the Dogs category reflects challenges in the Specialty Banking segment, and the Question Marks highlight uncertainties stemming from economic conditions and regulatory changes. As FHN navigates these complexities, its strategic focus will be crucial in leveraging strengths and addressing weaknesses for sustained growth.