HP Inc. (HPQ): Boston Consulting Group Matrix [10-2024 Updated]

HP Inc. (HPQ) BCG Matrix Analysis
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As we dive into the 2024 business landscape of HP Inc. (HPQ), the Boston Consulting Group Matrix reveals a compelling narrative of the company's diverse operations. With a robust growth trajectory in the Personal Systems segment and a resilient Printing division that continues to generate substantial cash flow, HPQ showcases a blend of Stars, Cash Cows, Dogs, and Question Marks. Discover how HPQ is navigating challenges and leveraging opportunities in a competitive market as we break down each quadrant of the BCG Matrix below.



Background of HP Inc. (HPQ)

HP Inc. (HPQ) is a leading global provider of personal computing and other digital access devices, imaging and printing products, and related technologies, solutions, and services. The company serves a diverse customer base, including individual consumers, small and medium-sized businesses (SMBs), and large enterprises, as well as government, health, and education sectors.

Founded in 1939, HP has evolved significantly over the decades. It was originally part of the Hewlett-Packard Company, which split into two entities in 2015: HP Inc. and Hewlett Packard Enterprise. HP Inc. focuses primarily on printing and personal systems, while Hewlett Packard Enterprise concentrates on enterprise products and services.

HP operates through three primary segments:

  • Personal Systems
  • Printing
  • Corporate Investments
  • The Personal Systems segment includes a wide array of commercial and consumer desktops, notebooks, detachables, workstations, and accessories. The Printing segment encompasses consumer and commercial printer hardware, supplies, and services, including innovative solutions like Instant Ink and Managed Print Services. Corporate Investments consist of certain business incubation and investment projects aimed at exploring new technologies and market opportunities.

    As of July 31, 2024, HP reported total net revenue of $39.5 billion for the nine months ended, with a slight decrease of 1.0% compared to the previous year. This was driven by demand softness in the printing segment, partially offset by growth in commercial personal systems. The company’s financial performance is influenced by various factors, including macroeconomic conditions, competitive pressures, and shifts in consumer behavior.

    HP has been proactive in addressing challenges within the industry by focusing on digital transformation and innovation. The company launched its Future Ready Plan in November 2022, which aims to enhance digital capabilities, optimize its product portfolio, and improve operational efficiencies. This plan is expected to run through the end of fiscal year 2025, reflecting HP's commitment to adapting to changing market dynamics and consumer needs.

    In the most recent financial reporting, HP's net earnings for the nine months ended July 31, 2024, were $1.87 billion, down from $2.29 billion in the prior year. This decline was attributed to increased operating expenses and competitive pricing pressures. Despite these challenges, HP continues to invest in innovation and strategic growth areas, including hybrid systems and gaming, as part of its long-term vision for sustainable growth.



    HP Inc. (HPQ) - BCG Matrix: Stars

    Strong growth in Personal Systems segment with 4.9% revenue increase

    For the three months ended July 31, 2024, HP's Personal Systems segment achieved a net revenue of $9,369 million, reflecting a 4.9% increase compared to $8,932 million in the same period of 2023. When adjusted for constant currency, the revenue growth was noted at 5.3%. This increase was primarily driven by a 3.6% rise in average selling prices (ASPs) along with a 1.1% increase in PC unit volume, particularly in the Commercial PS segment.

    Commercial PS revenue up 7.7%, driven by market recovery

    The Commercial Personal Systems (PS) revenue specifically saw a significant increase of 7.7%, amounting to $6,677 million for the three months ending July 31, 2024, up from $6,201 million a year earlier. This growth was fueled by a 5.5% increase in units sold and a 2.2% rise in ASPs.

    Gross margin improvements from disciplined pricing and cost savings

    HP reported improvements in gross margin, which increased by 0.1 percentage points for the three months ended July 31, 2024. This improvement was attributed to disciplined pricing strategies and cost-saving initiatives, including the Future Ready transformation savings. For the nine months ended July 31, 2024, gross margin increased by 0.9 percentage points, largely due to lower commodity and logistics costs.

    Continued investment in innovation reflected in increased R&D spending

    HP's investment in innovation is evident in its increased Research and Development (R&D) spending, which rose by 16.7% for the three months ended July 31, 2024, reaching $413 million compared to $354 million in the same quarter of 2023. For the nine-month period, R&D expenses increased 6.9% to $1,248 million.

    Positive cash flow from operating activities at $2.1 billion for nine months

    HP generated a positive cash flow from operating activities amounting to $2.1 billion for the nine months ended July 31, 2024, compared to $1.6 billion in the same period of the previous year. This reflects a strong operational performance amid significant investments in growth.

    Metric Q3 2024 Q3 2023 9M 2024 9M 2023
    Personal Systems Net Revenue $9,369 million $8,932 million $26,604 million $26,286 million
    Commercial PS Revenue $6,677 million $6,201 million $18,964 million $18,499 million
    Gross Margin Improvement 0.1 pp increase N/A 0.9 pp increase N/A
    R&D Spending $413 million $354 million $1,248 million $1,167 million
    Cash Flow from Operating Activities N/A N/A $2.1 billion $1.6 billion


    HP Inc. (HPQ) - BCG Matrix: Cash Cows

    Printing segment still generates substantial cash flow despite revenue decline.

    The Printing segment of HP Inc. reported net revenue of $3,949 million for the three months ended July 31, 2024, reflecting a decrease of 2.8% compared to the same period in 2023. For the nine months ended July 31, 2024, net revenue was $11,572 million, down 5.3% from the previous year.

    Supplies revenue remains stable, contributing significantly to overall margins.

    Revenue from Supplies, which is a critical component of the Printing segment, decreased by 2.3% for the three months ended July 31, 2024, primarily due to a decline in the installed base and usage of printers. This segment, however, continues to provide strong margins, maintaining profitability through disciplined pricing strategies.

    Ongoing share buyback program, returning $1.2 billion to shareholders.

    HP Inc. has been actively engaged in a share buyback program, returning approximately $1.2 billion to shareholders during the nine months ended July 31, 2024. The Board of Directors has authorized a total share repurchase program of $10 billion, underscoring the company's commitment to returning capital to its investors.

    Strong brand equity in the printing market maintains customer loyalty.

    HP's brand equity in the printing market continues to be a significant asset, fostering customer loyalty. The company has maintained its position as a leader in the printing industry, supported by its extensive portfolio of products and services.

    Consistent dividend payments of $0.55 per share.

    HP Inc. has consistently paid dividends, with the most recent payment being $0.55 per share. Over the nine months ended July 31, 2024, the total cash dividends paid amounted to approximately $812 million.

    Financial Metric Q3 2024 (in millions) Q3 2023 (in millions) % Change
    Printing Net Revenue $3,949 $4,059 -2.8%
    Supplies Revenue Declined by 2.3% N/A N/A
    Share Buybacks $1,200 N/A N/A
    Dividend per Share $0.55 N/A N/A
    Total Dividends Paid $812 N/A N/A


    HP Inc. (HPQ) - BCG Matrix: Dogs

    Consumer Printing Revenue Decline

    HP Inc.'s Consumer Printing revenue decreased by 2.1% for the three months ended July 31, 2024, attributed to flat printer unit volume. For the nine months, the decline was more pronounced at 13.3%, primarily driven by a 11.3% decrease in printer unit volume and a 2.3% decrease in average selling prices (ASPs).

    Overall Printing Segment Revenue Decline

    The overall Printing segment revenue declined by 2.8% for the three months ended July 31, 2024, and 5.3% for the nine-month period. This decline was primarily influenced by demand softness across various markets, particularly in Commercial Printing and Supplies.

    High Competition and Price Pressures

    The printing sector is facing high competition, leading to significant price pressures. Printer hardware average selling prices (ASPs) saw a decrease of 1.5% for the nine months ended July 31, 2024, primarily due to unfavorable mix shifts and competitive pricing, especially from Japanese competitors.

    Historical Reliance on Hardware Sales

    HP has historically relied on hardware sales, which are now declining. For the nine months ended July 31, 2024, net revenue from Supplies decreased by 2.3% due to a decline in the installed base and usage. Printer unit volume for Commercial Printing decreased by 13.7%.

    Underperformance in International Markets

    Underperformance in certain international markets has also impacted growth. For the nine months ended July 31, 2024, net revenue from international operations decreased by 1.2%.

    Metric Q3 2024 Q3 2023 Change (%)
    Consumer Printing Revenue $293 million $287 million -2.1%
    Overall Printing Revenue $4,143 million $4,263 million -2.8%
    Commercial Printing Revenue $1,147 million $1,208 million -5.0%
    Supplies Revenue $2,703 million $2,768 million -2.3%
    Printer Unit Volume Change -12.2% - -


    HP Inc. (HPQ) - BCG Matrix: Question Marks

    Future of Consumer PS uncertain, with a 1.4% revenue decline

    For the three months ended July 31, 2024, HP's Consumer Personal Systems (PS) segment experienced a 1.4% decline in net revenue, attributed to a 5.6% decrease in unit sales due to demand softness. This decline was partially offset by a 3.9% increase in average selling prices (ASPs).

    Increasing ASPs in Personal Systems not fully offsetting unit volume drops

    The Consumer PS segment's ASPs saw a 3.9% increase, reflecting disciplined pricing and favorable mix shifts. However, this increase could not completely counterbalance the 5.6% drop in units sold. For the nine months ending July 31, 2024, the Consumer PS segment's revenue decreased by 1.9%, with a 3.2% decline in ASPs and a 1.0% increase in unit volume.

    R&D investments need to translate into successful new products

    HP's Research and Development (R&D) expenses increased by 16.7% for the three months ending July 31, 2024, reflecting ongoing investments in innovation. For the nine months ending July 31, 2024, R&D expenses rose by 6.9%, highlighting the company's commitment to developing new products. However, translating these investments into marketable and successful products remains critical for improving market share in the Consumer PS segment.

    Potential for growth in 3D printing and personalization markets

    HP sees significant growth potential in the 3D printing and personalization markets. The 3D printing market is expected to grow at a compound annual growth rate (CAGR) of approximately 23.5% from 2024 to 2030. This growth presents an opportunity for HP to leverage its technological capabilities and expand its market share in these emerging segments.

    Need for strategic adjustments to regain market share in competitive segments

    HP's overall net revenue for the nine months ended July 31, 2024, decreased by 1.0%, with U.S. net revenue declining by 0.6% to $13.8 billion and international operations down 1.2% to $25.7 billion. To address these challenges, HP must implement strategic adjustments to regain market share in competitive segments, particularly in Consumer PS, which is currently facing significant pressure from competitors.

    Metric Q3 2024 Q3 2023 Change
    Consumer PS Revenue $2,692 million $2,731 million (0.4%)
    Unit Volume Change (5.6%) N/A N/A
    Average Selling Price Change +3.9% N/A N/A
    R&D Expenses $413 million $354 million +16.7%
    Net Revenue (Total) $39,504 million $39,901 million (1.0%)


    In summary, HP Inc. (HPQ) showcases a mixed portfolio as per the BCG Matrix, with Stars like the Personal Systems segment driving growth and profitability, while Cash Cows such as the Printing segment continue to provide reliable cash flow despite revenue declines. However, the Dogs reflect challenges in the consumer printing market, and the Question Marks highlight uncertainties in the future of the Consumer PS segment. To navigate these dynamics successfully, HP must leverage its strengths and address its weaknesses through strategic innovation and market adaptation.