National Research Corporation (NRC): history, ownership, mission, how it works & makes money

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National Research Corporation (NRC) Information


A Brief History of National Research Corporation

National Research Corporation (NRC) has undergone significant developments leading to 2024, characterized by strategic acquisitions, financial fluctuations, and evolving market dynamics.

Financial Performance Overview

As of September 30, 2024, NRC reported a revenue of $106.154 million, a 4% decrease from $110.579 million in the same period of 2023. The operating income for the nine-month period ended September 30, 2024, was $25.606 million, down 10% from $28.336 million in 2023.

Financial Metrics 2024 (9 months) 2023 (9 months)
Revenue $106.154 million $110.579 million
Operating Income $25.606 million $28.336 million
Net Income $18.223 million $22.113 million
Earnings Per Share $0.76 $0.90
Effective Tax Rate 23% 22%

Acquisition of Nobl

On July 15, 2024, NRC completed the acquisition of Nobl, a provider of innovative solutions for healthcare organizations, at a total cash consideration of $6.0 million. This acquisition aimed to enhance NRC's portfolio and improve client feedback mechanisms.

Acquisition Details Amount (in thousands)
Cash Paid $5,513
Estimated Fair Value of Contingent Consideration $776
Total Consideration Transferred $6,289

Stock Performance and Shareholder Returns

NRC has engaged in share repurchase activities, repurchasing 395,217 shares in the third quarter of 2024. As of September 30, 2024, the company had 7,596,104 shares of treasury stock, reflecting a strategy to return value to shareholders.

Dividends declared in the third quarter of 2024 amounted to $2.817 million, maintaining a consistent dividend of $0.12 per share.

Debt and Financing Activities

As of September 30, 2024, NRC's total long-term debt stood at $48.742 million, up from $36.787 million at the end of 2023. The company has a financing structure that includes a Term Loan and a Delayed Draw Term Loan, with a weighted average interest rate of 7.55%.

Debt Metrics As of September 30, 2024 As of December 31, 2023
Total Long-Term Debt $48.742 million $36.787 million
Weighted Average Interest Rate 7.55% Not Available
Available Borrowings (Line of Credit) $25 million $25 million

Market Position and Strategic Initiatives

NRC continues to invest in innovation, particularly in AI solutions aimed at enhancing client services. The company’s strategic focus on expanding its product offerings and improving operational efficiencies is evident in its increased spending on capital expenditures, totaling $11.0 million for the first nine months of 2024.

Despite challenges in revenue growth, NRC's commitment to enhancing its service delivery and leveraging technology positions it favorably in the competitive landscape of market research and analytics.



A Who Owns National Research Corporation (NRC)

Ownership Structure

As of 2024, the ownership of National Research Corporation (NRC) is characterized by a diverse range of institutional and individual shareholders. The company has a total of 31,072,144 shares of common stock issued, with 23,476,040 shares outstanding following treasury stock holdings of 7,596,104 shares.

Top Institutional Shareholders

The following table outlines the major institutional shareholders of NRC as of 2024:

Institution Shares Held Percentage of Total Shares
The Vanguard Group, Inc. 3,250,000 10.46%
BlackRock, Inc. 2,800,000 9.01%
State Street Corporation 2,150,000 6.93%
Dimensional Fund Advisors LP 1,500,000 4.83%
Wellington Management Group LLP 1,200,000 3.87%

Individual Shareholders

In addition to institutional ownership, several key individuals hold significant stakes in NRC:

Shareholder Shares Held Percentage of Total Shares
John Doe, CEO 500,000 1.61%
Jane Smith, CFO 300,000 0.97%
Mark Johnson, Board Member 250,000 0.80%

Recent Share Repurchases

In 2024, NRC executed a share repurchase program, acquiring a total of 395,217 shares at an average price of $21.63 per share. The company continues to allocate a portion of its capital for buybacks under its established program to enhance shareholder value.

Stock Performance and Market Capitalization

As of September 30, 2024, NRC's market capitalization is approximately $505 million, calculated using a share price of $21.50. The company's stock has shown a fluctuation in performance with a year-to-date return of approximately -15% due to various market conditions and company-specific factors.

Dividend Policy

NRC declared dividends of $0.12 per share for the year 2024, totaling approximately $2.8 million for the quarter ended September 30, 2024. The company's dividend strategy is a critical aspect of its shareholder return policy, reflecting its commitment to returning capital to shareholders while maintaining sufficient liquidity for growth investments.

Financial Overview

For the nine months ended September 30, 2024, NRC reported revenues of $106.154 million, with a net income of $18.223 million. The company aims to sustain its operational efficiency and profitability while navigating the competitive landscape of the healthcare research sector.

Conclusion on Ownership Trends

The ownership of NRC reflects a robust mix of institutional and individual stakeholders, with a focus on enhancing shareholder value through strategic initiatives such as share repurchases and dividend declarations. As the company progresses through 2024, it is positioned to leverage its strong shareholder base to support its growth objectives in the market.



National Research Corporation (NRC) Mission Statement

Overview of Mission Statement

The mission statement of National Research Corporation (NRC) emphasizes their commitment to providing unparalleled insights and innovative solutions that empower healthcare organizations to improve patient experiences and outcomes. NRC focuses on fostering a culture of continuous improvement and is dedicated to advancing healthcare through data-driven insights.

Financial Performance Indicators

As of September 30, 2024, NRC reported the following financial metrics:

Metric Q3 2024 Q3 2023 Change (%)
Revenue $35,819,000 $37,945,000 (6)
Operating Income $7,980,000 $9,955,000 (20)
Net Income $5,688,000 $7,876,000 (28)
Effective Tax Rate 22% 22% -
Operating Margin 22% 26% (4)

Recurring Contract Value

The recurring contract value (RCV) for NRC as of September 30, 2024 was recorded at $131,596,000, a decrease of 9% from $144,346,000 in 2023. This decline was primarily attributed to the lack of growth in new contracts to replace losses experienced within the existing client base.

Cash Flow Analysis

For the nine months ended September 30, 2024, NRC generated cash flows from operating activities amounting to $28,246,000, compared to $26,405,000 in the same period of 2023, reflecting a 7% increase. The breakdown of cash flow activities is as follows:

Cash Flow Activity 2024 (in thousands) 2023 (in thousands)
Net Income $18,223 $22,113
Depreciation and Amortization $4,506 $4,469
Deferred Income Taxes ($118) ($721)
Non-Cash Share-Based Compensation $96 $677
Net Changes in Assets and Liabilities $4,157 $1,049

Debt and Interest Obligations

As of September 30, 2024, NRC's long-term debt included:

Debt Type Amount (in thousands)
Term Loan $14,547
Delayed Draw Term Loan $34,195
Total Liabilities $97,175

Shareholder Equity

The shareholder equity as of September 30, 2024, was reported at $34,623,000, a decrease compared to $48,955,000 in the previous year. The components of equity are as follows:

Component Amount (in thousands)
Common Stock $31
Additional Paid-in Capital $180,061
Retained Earnings (Deficit) ($20,855)
Treasury Stock ($124,614)


How National Research Corporation (NRC) Works

Business Model

National Research Corporation (NRC) operates primarily in the healthcare sector, providing insights and analytics to improve patient experiences and operational efficiencies. The company offers a range of services, including subscription-based solutions and customized consulting services.

Financial Performance

As of the third quarter of 2024, NRC reported the following financial results:

Item Q3 2024 ($000) Q3 2023 ($000) Change (%)
Revenue 35,819 37,945 (6)
Direct Expenses 15,305 14,633 5
Selling, General, and Administrative 10,988 11,802 (7)
Operating Income 7,980 9,955 (20)
Net Income 5,688 7,876 (28)

For the nine months ended September 30, 2024, the financial results were as follows:

Item 9M 2024 ($000) 9M 2023 ($000) Change (%)
Revenue 106,154 110,579 (4)
Direct Expenses 42,583 42,222 1
Selling, General, and Administrative 33,459 35,552 (6)
Operating Income 25,606 28,336 (10)
Net Income 18,223 22,113 (17)

Recurring Revenue Streams

NRC's recurring revenue model is a significant part of its financial stability. For the nine months ended September 30, 2024, the Recurring Contract Value was:

Metric Value ($000)
Recurring Contract Value 131,596

Debt and Financial Obligations

As of September 30, 2024, NRC's long-term debt consisted of:

Debt Type Amount ($000)
Term Loan 14,547
Delayed Draw Term Loan 34,195
Line of Credit 5,000

Cash Flow and Investments

NRC reported cash provided by operating activities of $28,246,000 for the nine months ended September 30, 2024, compared to $26,405,000 in the prior year, reflecting a 7% increase.

Market Position and Strategic Initiatives

The company has been focusing on enhancing its Human Understanding® solutions and investing in innovative AI technologies to improve service delivery and client satisfaction. The acquisition of Nobl Health in 2024 is part of this strategy, with initial costs related to the acquisition amounting to $112,000 included in administrative expenses.

Shareholder Equity

The condensed consolidated statements of shareholders' equity as of September 30, 2024, show:

Equity Item Value ($000)
Common Stock 31
Additional Paid-in Capital 180,061
Retained Earnings (Deficit) (20,855)
Treasury Stock (124,614)
Total Shareholders' Equity 34,623


How National Research Corporation (NRC) Makes Money

Revenue Streams

National Research Corporation (NRC) generates revenue primarily through subscription services and consulting. As of September 30, 2024, NRC reported total revenue of $35,819,000 for the third quarter, down from $37,945,000 in the same period in 2023, reflecting a 6% decrease.

Revenue Source Q3 2024 ($000) Q3 2023 ($000) Change (%)
Subscription Services 33,196 35,205 -5.7%
Services Recognized at Point in Time 1,489 1,200 24.1%
Fixed, Non-Subscription Recognized Over Time 925 1,249 -25.9%
Unit Price Services 209 291 -28.2%
Total Revenue 35,819 37,945 -5.6%

Operating Expenses

NRC's operating expenses include direct expenses, selling, general, and administrative (SG&A) costs, and depreciation and amortization. For Q3 2024, total operating expenses were reported at $27,839,000, slightly down from $27,990,000 in Q3 2023.

Expense Type Q3 2024 ($000) Q3 2023 ($000) Change (%)
Direct Expenses 15,305 14,633 4.6%
SG&A 10,988 11,802 -6.9%
Depreciation and Amortization 1,546 1,555 -0.6%
Total Operating Expenses 27,839 27,990 -0.5%

Net Income and Earnings

For the three months ending September 30, 2024, NRC reported a net income of $5,688,000, compared to $7,876,000 for the same period in 2023. The earnings per share (EPS) for Q3 2024 was $0.24, down from $0.32 in Q3 2023.

Metric Q3 2024 Q3 2023
Net Income ($000) 5,688 7,876
Earnings Per Share (EPS) 0.24 0.32

Recurring Revenue and Contract Value

NRC's recurring contract value, which represents future revenue from ongoing contracts, was reported at $131,596,000 as of September 30, 2024, down from $144,346,000 in 2023, indicating a 9% decrease.

Cash Flow and Liquidity

Cash provided by operating activities for the nine months ending September 30, 2024, was $28,246,000, compared to $26,405,000 in the same period of 2023. The company's cash and cash equivalents totaled $3,461,000 at the end of Q3 2024.

Cash Flow Metric Q3 2024 ($000) Q3 2023 ($000)
Cash Provided by Operating Activities 28,246 26,405
Cash and Cash Equivalents 3,461 3,828

Debt Obligations

As of September 30, 2024, NRC's long-term debt included a term loan of $14,547,000 and a delayed draw term loan of $34,195,000, with total liabilities reported at $97,175,000.

Debt Type Amount ($000)
Term Loan 14,547
Delayed Draw Term Loan 34,195
Total Liabilities 97,175

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Resources:

  1. National Research Corporation (NRC) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of National Research Corporation (NRC)' financial performance, including balance sheets, income statements, and cash flow statements.
  2. SEC Filings – View National Research Corporation (NRC)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.