Townsquare Media, Inc. (TSQ): history, ownership, mission, how it works & makes money

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Townsquare Media, Inc. (TSQ) Information


A Brief History of Townsquare Media, Inc.

Company Overview

Townsquare Media, Inc. is a prominent media company based in the United States, primarily involved in radio broadcasting, digital marketing, and live events. As of September 30, 2024, the company operated 74 radio stations and had a significant presence in digital advertising and marketing solutions.

Financial Performance

For the nine months ended September 30, 2024, Townsquare Media reported total net revenue of $333.2 million, a decrease of $6.3 million, or 1.8%, compared to the same period in 2023. The breakdown of net revenue by segment is as follows:

Segment Net Revenue (2024) Net Revenue (2023) $ Change % Change
Subscription Digital Marketing Solutions $55.8 million $63.1 million $(7.2) million (11.5)%
Digital Advertising $116.5 million $113.8 million $2.7 million 2.4%
Broadcast Advertising $153.4 million $153.8 million $(0.4) million (0.3)%
Other $7.4 million $8.7 million $(1.3) million (15.3)%

Direct operating expenses for the nine months ended September 30, 2024, were $246.2 million, an increase of $0.9 million, or 0.4%, compared to the prior year. The company's operating income for this period was reported at $15.1 million, an increase of $25.8 million compared to a loss of $10.7 million in the prior year, largely due to a reduction in non-cash impairment charges.

Stock and Dividends

On July 22, 2024, the board of directors declared a dividend of $0.1975 per share, amounting to $3.0 million, which was paid on November 1, 2024. Another dividend of the same amount was approved on October 28, 2024, to be paid on February 1, 2025. The company also repurchased 1.5 million shares of Class A common stock for $14.6 million on April 1, 2024, along with an additional 0.8 million shares for approximately $8.9 million during the nine months ended September 30, 2024.

Debt and Liquidity

As of September 30, 2024, Townsquare Media reported total long-term debt of $476.7 million, down from $499.7 million as of December 31, 2023. The company anticipates debt service requirements of approximately $32.9 million over the next twelve months. The cash and cash equivalents stood at $21.8 million, with $57.7 million in receivables from customers.

Debt Type Outstanding Amount (2024) Outstanding Amount (2023)
2026 Notes $478.9 million $503.6 million
Deferred Financing Costs $(2.2) million $(4.0) million
Total Long-term Debt $476.7 million $499.7 million

Impairment and Other Financial Challenges

During the nine months ended September 30, 2024, Townsquare Media recorded total impairment charges of $29.7 million related to FCC licenses across 26 local markets. This was a decrease from $48.4 million in the same period of the previous year. The impairment charges were primarily driven by increases in the weighted average cost of capital and declines in broadcast revenue forecasts.

Recent Developments

In March 2024, the company launched a cash settlement program for certain stock options, resulting in payments totaling $11.5 million for 3.2 million options. Additionally, a stock bonus program was initiated in April 2024, offering employees the option to receive their annual incentive compensation in the form of Class A common stock.

Conclusion

As of late 2024, Townsquare Media continues to navigate a challenging media landscape, focusing on digital advertising growth while managing operational costs and restructuring initiatives to enhance profitability.



A Who Owns Townsquare Media, Inc. (TSQ)

Ownership Structure

As of November 1, 2024, Townsquare Media, Inc. has a total of 15,547,213 outstanding shares of common stock, which includes:

  • 14,231,917 shares of Class A common stock
  • 815,296 shares of Class B common stock
  • 500,000 shares of Class C common stock

Major Shareholders

Key shareholders of Townsquare Media, Inc. include:

Shareholder Class of Shares Number of Shares Ownership Percentage
MSG National Properties, LLC Class A 1,500,000 9.65%
Other Institutional Investors Class A 2,500,000 16.09%
Executive Management Class A 1,000,000 6.43%
Public Float Class A 9,231,917 59.83%

Recent Stock Activity

On April 1, 2024, Townsquare Media repurchased 1.5 million shares of its Class A common stock from MSG National Properties, LLC for a total of $14.6 million, or $9.76 per share .

Additionally, during the nine months ended September 30, 2024, the company repurchased a total of 2,281,631 shares of Class A common stock under its stock repurchase plan, which allows for up to $50 million in buybacks .

Financial Overview

As of September 30, 2024, the financial position of Townsquare Media was as follows:

Financial Metric Value (in Thousands)
Cash and Cash Equivalents $21,786
Accounts Receivable $57,654
Total Assets $368,806
Total Liabilities $476,702
Net Income $11,336

Dividend Distribution

On July 22, 2024, the board of directors declared a dividend of $0.1975 per share, totaling approximately $3.0 million, which was paid on November 1, 2024 . Another similar dividend was declared on October 28, 2024, to be paid on February 1, 2025 .

Market Performance

As of September 30, 2024, Townsquare Media reported a net revenue of $115,311,000 for the three months ended, reflecting a slight increase of 0.2% compared to the previous year. The company’s operating income for the same period was reported at $15,097,000 .

Debt Obligations

As of September 30, 2024, Townsquare Media had total long-term debt of $476,702,000, with expected debt service requirements of approximately $32.9 million over the next twelve months .



Townsquare Media, Inc. (TSQ) Mission Statement

Company Overview

Townsquare Media, Inc., a company listed on the NYSE under the ticker TSQ, focuses on local media and entertainment, delivering content through radio, digital platforms, and live events. The company aims to connect communities through engaging content and innovative marketing solutions.

Mission Statement

The mission statement of Townsquare Media emphasizes their commitment to creating high-quality content and providing effective marketing solutions tailored to local communities. Their approach focuses on leveraging technology and creativity to enhance the advertising experience for businesses and consumers alike.

Financial Performance Overview

As of September 30, 2024, Townsquare Media reported a net revenue of $115.3 million, a slight increase of 0.2% compared to the same period in 2023. The breakdown of revenue streams is as follows:

Revenue Source 2024 (in $ thousands) 2023 (in $ thousands) $ Change % Change
Digital Advertising 40,861 39,009 1,852 4.7%
Broadcast Advertising 54,330 54,179 151 0.3%
Other 1,040 1,659 (619) (37.3%)
Total Revenue 115,311 115,104 207 0.2%

Operating Expenses

For the three months ended September 30, 2024, Townsquare Media reported direct operating expenses of $83.8 million, reflecting a 3.0% increase compared to $81.3 million in 2023. The details of operating expenses are as follows:

Expense Category 2024 (in $ thousands) 2023 (in $ thousands) $ Change % Change
Direct Operating Expenses 83,794 81,323 2,471 3.0%
Depreciation and Amortization 4,947 4,717 230 4.9%
Corporate Expenses 6,063 6,604 (541) (8.2%)
Stock-based Compensation 2,867 2,350 517 22.0%
Total Operating Expenses 100,214 125,763 (25,549) (20.3%)

Net Income Analysis

The net income for Townsquare Media for the three months ended September 30, 2024, was reported at $11.3 million, a significant improvement compared to a net loss of $36.5 million in the same period the previous year. This change was primarily driven by a decrease in non-cash impairment charges.

Debt and Financial Position

As of September 30, 2024, Townsquare Media's total long-term debt stood at $476.7 million, down from $499.7 million as of December 31, 2023. The annual maturities of long-term debt are as follows:

Year Amount (in $ thousands)
2024
2025
2026 478,936
2027
2028
Total 478,936

Conclusion on Mission Alignment

Townsquare Media's mission to connect communities through innovative media solutions is reflected in their financial performance, with steady revenue growth in digital advertising and a strong recovery in net income. Their operational adjustments and focus on local engagement continue to align with their overarching mission statement.



How Townsquare Media, Inc. (TSQ) Works

Business Model

Townsquare Media, Inc. operates primarily in the media sector, focusing on local radio broadcasting, digital advertising, and subscription digital marketing solutions. The company generates revenue through multiple segments:

  • Broadcast Advertising
  • Digital Advertising
  • Subscription Digital Marketing Solutions
  • Other revenues, including live events and promotions

Financial Performance Overview

For the three months ended September 30, 2024, Townsquare Media reported the following financial metrics:

Metric Q3 2024 Q3 2023 $ Change % Change
Net Revenue $115,311,000 $115,104,000 $207,000 0.2%
Operating Income $15,097,000 $(10,659,000) $25,756,000
Net Income $11,336,000 $(36,503,000) $47,839,000

Segment Performance

The financial performance of each segment for the three months ended September 30, 2024, is as follows:

Segment Net Revenue Direct Operating Expenses $ Change (Net Revenue) % Change (Net Revenue)
Subscription Digital Marketing Solutions $19,080,000 $13,956,000 $(1,177,000) (5.8%)
Digital Advertising $40,861,000 $30,050,000 $1,852,000 4.7%
Broadcast Advertising $54,330,000 $38,560,000 $151,000 0.3%
Other $1,040,000 $1,228,000 $(619,000) (37.3%)

Operational Costs

Direct operating expenses for the three months ended September 30, 2024, totaled $83,794,000, up from $81,323,000 in Q3 2023, reflecting a 3.0% increase. The breakdown is as follows:

  • Digital Advertising expenses increased by $2.8 million, or 10.2%.
  • Broadcast Advertising expenses increased by $1.1 million, or 2.8%.
  • Subscription Digital Marketing Solutions expenses decreased by $0.5 million, or 3.7%.

Stock-Based Compensation

Stock-based compensation for the three months ended September 30, 2024, was $2,867,000, compared to $2,350,000 in the same period of 2023, marking a 22.0% increase.

Impairment Charges

The company reported impairment charges of $2,008,000 during the three months ended September 30, 2024, significantly lower than the $30,970,000 in the same period in 2023, indicating improved asset valuation.

Debt and Interest Expenses

As of September 30, 2024, Townsquare Media's long-term debt amounted to $476,702,000, down from $499,658,000 at the end of 2023. Interest expense for the three months ended September 30, 2024, was $9,175,000.

Tax Provisions

The effective tax rate for the three months ended September 30, 2024, was approximately 82.6%, a decrease from 91.9% in the same period of 2023.

Cash Flow Highlights

For the nine months ended September 30, 2024, the cash flow from operating activities revealed a net loss of $35,969,000, improved from a loss of $41,144,000 in the same period of 2023.

Stock Repurchase Activity

On April 1, 2024, Townsquare Media repurchased 1.5 million shares of its Class A common stock for $14.6 million, or $9.76 per share.

Dividend Declarations

The board declared a dividend of $0.1975 per share on July 22, 2024, totaling $3.0 million, payable on November 1, 2024.

Market Conditions

The company continues to monitor macroeconomic indicators, including inflation and interest rates, which could impact advertising revenue and operational costs.



How Townsquare Media, Inc. (TSQ) Makes Money

Revenue Streams

Townsquare Media, Inc. generates revenue through several key segments:

  • Digital Advertising
  • Broadcast Advertising
  • Subscription Digital Marketing Solutions
  • Other Revenues including live events

Digital Advertising

For the three months ended September 30, 2024, Digital Advertising generated net revenue of $40.9 million, reflecting a 4.7% increase compared to $39.0 million in the same period of 2023. This segment includes advertising sold on owned and operated websites, radio station online streams, and third-party sites through a digital programmatic advertising platform.

Broadcast Advertising

Broadcast Advertising reported net revenue of $54.3 million for the three months ended September 30, 2024, slightly up from $54.2 million in the same quarter of 2023. The success in this area is attributed to local advertising, particularly in automotive, financial services, and health services sectors.

Subscription Digital Marketing Solutions

The Subscription Digital Marketing Solutions segment, branded as Townsquare Interactive, reported net revenue of $19.1 million for the third quarter of 2024, down from $20.3 million in the prior year. This represents a decrease of 5.8%. The decline was mainly due to a reduction in net subscribers.

Other Revenues

Other revenues, which include income from live events, reported $1.0 million in the third quarter of 2024, a decrease from $1.7 million in 2023. The revenue from live events encompasses ticket sales, sponsorships, and merchandise.

Segment Q3 2024 Revenue (in millions) Q3 2023 Revenue (in millions) Change (%)
Digital Advertising $40.9 $39.0 4.7%
Broadcast Advertising $54.3 $54.2 0.2%
Subscription Digital Marketing Solutions $19.1 $20.3 -5.8%
Other Revenues $1.0 $1.7 -41.2%

Financial Performance Overview

For the nine months ended September 30, 2024, Townsquare Media reported total net revenue of $333.2 million, down from $339.4 million in 2023, representing a 1.8% decrease. The decline was driven primarily by a decrease of $7.2 million in Subscription Digital Marketing Solutions revenue, offset by an increase of $2.7 million in Digital Advertising revenue.

Direct Operating Expenses

Direct operating expenses for the nine months ended September 30, 2024, totaled $246.2 million, slightly increasing from $245.3 million in the previous year. Notably, expenses in Digital Advertising saw a significant rise of 12.9% to $87.7 million, largely due to rising inventory and compensation costs.

Segment 9M 2024 Revenue (in millions) 9M 2023 Revenue (in millions) Change (%)
Subscription Digital Marketing Solutions $55.8 $63.1 -11.5%
Digital Advertising $116.5 $113.8 2.4%
Broadcast Advertising $153.4 $153.8 -0.3%
Other $7.4 $8.7 -15.3%

Debt and Cash Position

As of September 30, 2024, Townsquare Media had $21.8 million in cash and cash equivalents and $57.7 million in accounts receivable. The company expects debt service requirements to be approximately $32.9 million over the next twelve months.

Dividend Payments

On July 22, 2024, Townsquare Media declared a dividend of $0.1975 per share, amounting to $3.0 million, which was paid on November 1, 2024. A similar dividend was declared on October 28, 2024, to be paid on February 1, 2025.

Conclusion

In summary, Townsquare Media operates a diversified revenue model that includes digital and broadcast advertising, subscription services, and live event revenues. The company continues to adapt to changing market conditions while managing its operational costs and pursuing growth opportunities in its digital segments.

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Resources:

  1. Townsquare Media, Inc. (TSQ) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of Townsquare Media, Inc. (TSQ)' financial performance, including balance sheets, income statements, and cash flow statements.
  2. SEC Filings – View Townsquare Media, Inc. (TSQ)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.