Driven Brands Holdings Inc. (DRVN): Business Model Canvas [10-2024 Updated]

Driven Brands Holdings Inc. (DRVN): Business Model Canvas
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Driven Brands Holdings Inc. (DRVN) operates a robust business model that leverages a diverse range of partnerships and activities to deliver exceptional automotive services. With a strong focus on franchise operations and an extensive network, DRVN positions itself as a leader in the industry. Discover how this innovative company combines strategic resources, a commitment to customer satisfaction, and a well-defined revenue strategy to drive growth and success in the competitive automotive service market.


Driven Brands Holdings Inc. (DRVN) - Business Model: Key Partnerships

Franchisees across multiple brands

Driven Brands operates a franchise model that encompasses several well-known automotive service brands. As of 2024, the company has over 5,100 locations across 14 countries, servicing approximately 70 million vehicles annually. In the third quarter of 2024, system-wide sales reached approximately $1.6 billion, with franchise royalties and fees contributing about $49.5 million for the quarter.

Brand Franchise Stores System-wide Sales (Q3 2024)
Take 5 Oil Change 1,204 $304.9 million
Meineke Car Care Centers 1,669 $791.8 million
Maaco 1,897 $857.2 million
1-800-Radiator & A/C 206 $108.2 million

Suppliers for parts and services

Driven Brands relies on a network of suppliers for automotive parts and services, which is crucial for maintaining service quality across its franchises. The company reported supply and other revenue of $77.3 million in Q3 2024, reflecting the importance of supplier partnerships in its business model.

Technology partners for operational efficiency

To enhance operational efficiency, Driven Brands collaborates with various technology partners. These partnerships focus on developing systems for inventory management, customer relationship management, and operational analytics. The company has invested in technology to support its franchisees, ensuring they have the tools necessary for success. This includes cloud computing solutions, which accounted for an amortization expense of $3.4 million in Q3 2024.

Marketing agencies for brand promotion

Driven Brands partners with marketing agencies to bolster brand visibility and customer engagement. Advertising contributions totaled $26.8 million in Q3 2024, underscoring the significance of marketing partnerships in driving customer traffic to its service locations.


Driven Brands Holdings Inc. (DRVN) - Business Model: Key Activities

Managing and Supporting Franchise Operations

Driven Brands operates a robust franchise model, which is a critical component of its business strategy. As of September 28, 2024, the company had a total of 5,109 locations, with 3,078 being franchise stores. This franchise network spans various automotive service brands, including Take 5 Oil Change, Meineke, and Maaco.

In the third quarter of 2024, franchise royalties and fees amounted to $49.5 million, reflecting a stable revenue stream from these operations. The company also reported same-store sales growth of 1.1% across its franchise locations.

Providing Maintenance and Repair Services

Driven Brands is heavily involved in maintenance and repair services, which are fundamental to its value proposition. The Maintenance segment reported system-wide sales of $535.9 million in Q3 2024, with adjusted EBITDA of $96.7 million. This segment includes services such as oil changes, tire rotations, and general vehicle maintenance, which cater to a growing customer base.

The company operates 1,899 stores in the Maintenance segment, contributing to a 3% same-store sales growth. Driven Brands aims to maintain high service standards and customer satisfaction, which are crucial for repeat business and brand loyalty.

Conducting Marketing and Promotional Activities

Effective marketing and promotional activities are vital for driving customer engagement and brand awareness. Driven Brands invests significantly in advertising, with advertising expenses totaling $26.8 million in Q3 2024. This investment supports various campaigns across its brands to attract new customers and retain existing ones.

The company also manages an advertising fund, which had assets of $54.9 million as of September 28, 2024. This fund is utilized for cooperative advertising efforts and promotional initiatives aimed at increasing foot traffic to stores.

Expanding Brand Presence Through New Store Openings

Expansion through new store openings is a key activity for Driven Brands. The company opened 56 net new units in Q3 2024, contributing to its overall growth strategy. The company plans to continue this momentum, with expectations of adding approximately 205 to 220 new stores throughout fiscal year 2024.

As of September 28, 2024, Driven Brands operated 1,312 company-operated stores and 1,107 car wash locations, indicating a diverse portfolio across different automotive service categories.

Key Metrics Q3 2024 Year-to-Date
Total Locations 5,109 5,109
Franchise Stores 3,078 3,078
System-wide Sales (Maintenance) $535.9 million $1.571 billion
Adjusted EBITDA (Maintenance) $96.7 million $291.0 million
Same-Store Sales Growth 1.1% 1.1%
Advertising Expenses $26.8 million $75.8 million
New Store Openings 56 205-220 (Projected)

Driven Brands Holdings Inc. (DRVN) - Business Model: Key Resources

Extensive network of company-operated and franchise locations

As of September 28, 2024, Driven Brands operates a total of 5,109 locations, comprising 3,078 franchise stores, 1,312 company-operated stores, and 719 independently operated stores . This extensive network enables the company to service approximately 70 million vehicles annually .

Strong brand portfolio including Take 5 Oil Change and Maaco

Driven Brands boasts a robust portfolio of well-known automotive service brands, including Take 5 Oil Change, Maaco, and Meineke Car Care Centers. The company generated approximately $2.3 billion in annual revenue from its network, with system-wide sales reaching about $6.4 billion . Take 5 Oil Change, specifically, reported a 15% revenue growth in Q3 2024 .

Skilled workforce trained in automotive services

Driven Brands emphasizes the importance of a skilled workforce across its operations. The company invests in training programs to ensure employees are equipped with the necessary skills to deliver high-quality automotive services. This commitment to workforce development is evident in the company's operational performance and customer satisfaction ratings.

Proprietary technology systems for operational management

Driven Brands utilizes proprietary technology systems for operational management, enhancing efficiency and service delivery across its locations. These systems support various functions, including inventory management, customer relationship management, and financial reporting. The technology infrastructure is critical for maintaining operational excellence and driving growth.

Key Resource Details Impact on Business
Locations 5,109 total locations: 3,078 franchise, 1,312 company-operated, 719 independently operated Access to a large customer base; enhances service delivery
Brand Portfolio Includes Take 5 Oil Change, Maaco, Meineke Strong brand recognition drives customer loyalty
Workforce Investments in training and development Skilled workforce contributes to service quality and customer satisfaction
Technology Systems Proprietary operational management systems Improves efficiency, inventory management, and customer engagement

Driven Brands Holdings Inc. (DRVN) - Business Model: Value Propositions

Comprehensive automotive service offerings under one roof

Driven Brands Holdings Inc. operates a diverse portfolio of automotive service brands, including Take 5 Oil Change, Maaco, Meineke, and CARSTAR. This multi-brand strategy enables the company to provide a wide range of services, from oil changes to collision repair, all under one roof. As of 2024, Driven Brands boasts over 5,100 locations across 14 countries, servicing approximately 70 million vehicles annually, which contributes to a system-wide sales figure of approximately $6.4 billion .

High-quality, reliable service with a customer-first approach

Driven Brands emphasizes a customer-first approach, aiming to deliver high-quality and reliable automotive services. The company has achieved its 15th consecutive quarter of same-store sales growth, indicating strong customer satisfaction and loyalty. For the third quarter of 2024, Driven Brands reported a revenue of $592 million, reflecting a 2% increase year-over-year . The company’s focus on quality service is further supported by an adjusted EBITDA of $138.8 million, demonstrating effective operational performance .

Convenience through a large network of locations

The extensive network of locations enhances convenience for customers, making it easier for them to access a variety of automotive services. Driven Brands operates 1,899 maintenance locations and 1,107 car wash facilities, providing customers with multiple service options close to home . This accessibility is crucial in today's fast-paced environment, where convenience is a significant factor in customer decision-making.

Strong brand recognition and trust in the market

Driven Brands has established strong brand recognition and trust in the automotive service market. The company’s various brands, such as Take 5 Oil Change and Meineke, are well-known and respected among consumers. This recognition is supported by a robust marketing strategy and consistent service quality, which enhances customer retention and attracts new clients. In fiscal year 2024, Driven Brands projects revenue in the range of $2.33 - $2.43 billion, showcasing the strength of its brand portfolio .

Metric Value
Number of Locations 5,100+
System-Wide Sales $6.4 billion
Annual Revenue (2024 Q3) $592 million
Adjusted EBITDA (2024 Q3) $138.8 million
Same-Store Sales Growth 15 consecutive quarters
Projected Revenue (FY 2024) $2.33 - $2.43 billion

Driven Brands Holdings Inc. (DRVN) - Business Model: Customer Relationships

Personalized service to build customer loyalty

Driven Brands Holdings Inc. leverages personalized service as a key strategy to foster customer loyalty. This is evident from the company's emphasis on tailored experiences across its various service brands, including Take 5 Oil Change and Meineke Car Care Centers. The company reported that approximately 70 million vehicles are serviced annually across its network, indicating a strong customer base that benefits from personalized interactions.

Regular promotions and loyalty programs

Regular promotions and loyalty programs are integral to Driven Brands' customer relationship strategy. The company has implemented various loyalty initiatives, including discount offers and rewards programs, which have contributed to a reported 15% revenue growth in its Take 5 Oil Change segment. The promotions are designed to encourage repeat business, with the company achieving a same-store sales growth of 1.1% across its locations in the latest quarter.

Active engagement through digital platforms

Driven Brands actively engages customers through digital platforms, enhancing the overall customer experience. The company utilizes mobile apps and online booking systems, resulting in increased customer interaction. In Q3 2024, Driven Brands reported a total revenue of $592 million, highlighting the effectiveness of its digital engagement strategies in driving sales. The company also focuses on social media outreach, which aids in maintaining a robust connection with its customer base.

Feedback mechanisms to improve service quality

Feedback mechanisms are crucial for Driven Brands in refining service quality. The company actively solicits customer feedback through surveys and online reviews, which inform service improvements. This approach has contributed to a significant 14% increase in Adjusted EBITDA year-over-year, reaching $138.8 million in Q3 2024. By addressing customer concerns and incorporating suggestions, Driven Brands enhances customer satisfaction and retention.

Metric Q3 2024 Q3 2023 Change
Revenue $592 million $581 million +2%
Adjusted EBITDA $138.8 million $122.0 million +14%
Same-store sales growth 1.1% 1.0% +0.1%
System-wide sales $1.64 billion $1.61 billion +2%

Driven Brands' strategic focus on customer relationships through personalized services, promotions, digital engagement, and feedback mechanisms is reflected in its financial performance and customer retention efforts. The company's ability to adapt and respond to customer needs continues to drive its success in the competitive automotive service market.


Driven Brands Holdings Inc. (DRVN) - Business Model: Channels

Franchise locations across North America

Driven Brands operates a robust franchise model, with a total of approximately 3,078 franchise locations across North America as of September 28, 2024. These franchise stores contribute significantly to the overall system-wide sales, accounting for approximately $1.203 billion in sales during the third quarter of 2024.

Company-operated stores for direct service

In addition to its franchise network, Driven Brands manages 1,312 company-operated stores. These locations generated around $388 million in sales for the third quarter of 2024, showcasing the company's direct involvement in service delivery.

Online platforms for customer engagement and bookings

Driven Brands utilizes online platforms to enhance customer engagement. The company has developed a comprehensive digital presence, which facilitates customer bookings and service inquiries. This online strategy supports the overall customer experience and is crucial for driving traffic to both franchise and company-operated stores.

Mobile applications for service scheduling and promotions

Driven Brands has invested in mobile applications that allow customers to schedule services and access promotions. These applications play a vital role in customer retention and engagement, providing convenience and timely information to users. The applications are designed to improve service efficiency and customer satisfaction, contributing positively to the company’s revenue streams.

Channel Type Number of Locations Q3 2024 Sales Contribution (in millions)
Franchise Locations 3,078 $1,203
Company-operated Stores 1,312 $388
Total Locations 5,390 $1,641

Driven Brands continues to leverage its multi-channel approach, ensuring that it effectively communicates its value proposition and engages with customers across various platforms, thereby enhancing overall business performance.


Driven Brands Holdings Inc. (DRVN) - Business Model: Customer Segments

Vehicle owners seeking maintenance and repair services

Driven Brands caters to individual vehicle owners who require regular maintenance and repair services. In the third quarter of 2024, the Maintenance segment generated approximately $535.9 million in system-wide sales, reflecting a 3.0% increase in same-store sales. The company operates 1,899 locations under various brands, including Meineke Car Care Centers and Maaco, which provide a range of services from oil changes to comprehensive repairs.

Fleet operators requiring regular vehicle servicing

Fleet operators represent a significant customer segment for Driven Brands, as they require consistent and reliable vehicle servicing. The company has established relationships with numerous fleet management companies, enabling tailored service packages. The Maintenance segment has seen a stable performance, contributing to the overall revenue growth with system-wide sales reaching $1.6 billion across all segments, up 2% year-over-year.

Insurance companies for collision repair services

Driven Brands collaborates with insurance companies to provide collision repair services through its Paint, Collision & Glass segment, which reported system-wide sales of $857.2 million in the third quarter of 2024. This partnership allows Driven Brands to streamline the claims process for insurers while delivering high-quality repairs to customers. The segment shows a steady demand, reinforcing the company's market position in collision repair services.

Individuals seeking quick oil changes and car washes

Individuals looking for quick and convenient services, such as oil changes and car washes, form another crucial customer segment. The Take 5 Oil Change brand has been notably successful, achieving a revenue growth of 15% in the third quarter of 2024. Additionally, the car wash services segment generated approximately $140.4 million in system-wide sales, demonstrating the appeal of fast service offerings among consumers.

Customer Segment Services Offered System-wide Sales (Q3 2024) Same-store Sales Growth Number of Locations
Vehicle Owners Maintenance & Repair Services $535.9 million 3.0% 1,899
Fleet Operators Tailored Service Packages Part of $1.6 billion Stable Growth Multiple Locations
Insurance Companies Collision Repair Services $857.2 million 1.3% 1,897
Individuals Quick Oil Changes & Car Washes $140.4 million 1.8% 1,107

Driven Brands Holdings Inc. (DRVN) - Business Model: Cost Structure

Operational costs for company and franchise locations

Driven Brands reported total operating expenses of $552.2 million for the third quarter of 2024, compared to $1.49 billion the previous year, which included significant one-time costs. The company-operated store expenses were $242.1 million, down from $262.3 million year-over-year. Independently-operated store expenses were $29.4 million, an increase from $25.8 million in the same quarter last year.

Marketing and advertising expenses

In the third quarter of 2024, Driven Brands incurred advertising expenses of $26.8 million, slightly down from $27.1 million in the same period of 2023. This reflects ongoing investments in brand promotion and customer engagement strategies.

Labor costs for skilled technicians

Labor costs, which are a significant part of the operational expenses, are embedded within the company-operated store expenses. The total labor costs for the skilled technicians and other staff are estimated to contribute significantly to the $242.1 million in company-operated store expenses. Driven Brands employs thousands of technicians across their various service brands, although specific labor cost figures are not disclosed.

Supply chain costs for parts and materials

Supply and other expenses for Driven Brands amounted to $35.8 million in Q3 2024, down from $38.8 million in the previous year. This category includes costs related to parts, materials, and logistics necessary for service delivery across its franchise and company-operated locations.

Cost Category Q3 2024 (in millions) Q3 2023 (in millions) Change (in millions)
Operating Expenses $552.2 $1,487.9 $(935.7)
Company-Operated Store Expenses $242.1 $262.3 $(20.2)
Independently-Operated Store Expenses $29.4 $25.8 $3.6
Advertising Expenses $26.8 $27.1 $(0.3)
Supply and Other Expenses $35.8 $38.8 $(3.0)

Driven Brands Holdings Inc. (DRVN) - Business Model: Revenue Streams

Franchise fees and royalties from franchise operations

Driven Brands generates significant revenue through franchise fees and royalties. For the third quarter of 2024, franchise royalties and fees amounted to $49.5 million, an increase from $47.4 million in the same quarter of the previous year. Over the nine months ending September 28, 2024, franchise royalties reached $144.5 million, compared to $140.7 million in the prior year.

Sales from company-operated stores

Sales from company-operated stores are another crucial revenue stream for Driven Brands. In the third quarter of 2024, these sales totaled $388.1 million, slightly down from $389.0 million in the same quarter of 2023. For the nine months ended September 28, 2024, sales from company-operated stores were $1.157 billion, compared to $1.160 billion the prior year.

Service fees from maintenance and repair services

Service fees derived from maintenance and repair services contribute to the revenue as well. In the third quarter of 2024, system-wide sales from maintenance services were approximately $535.9 million, with a total system-wide sales growth of 2% year-over-year. The maintenance segment's adjusted EBITDA for the quarter was $96.7 million.

Revenue from marketing contributions and partnerships

Driven Brands also receives revenue from marketing contributions and partnerships, which amounted to $26.8 million in the third quarter of 2024. Over nine months, this revenue reached $75.8 million, slightly up from $73.5 million in the previous year.

Revenue Stream Q3 2024 Revenue (in millions) Q3 2023 Revenue (in millions) 9M 2024 Revenue (in millions) 9M 2023 Revenue (in millions)
Franchise Fees and Royalties $49.5 $47.4 $144.5 $140.7
Company-Operated Store Sales $388.1 $389.0 $1,157.3 $1,160.0
Maintenance Services $535.9 N/A N/A N/A
Marketing Contributions $26.8 $27.1 $75.8 $73.5

Article updated on 8 Nov 2024

Resources:

  1. Driven Brands Holdings Inc. (DRVN) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of Driven Brands Holdings Inc. (DRVN)' financial performance, including balance sheets, income statements, and cash flow statements.
  2. SEC Filings – View Driven Brands Holdings Inc. (DRVN)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.