Warner Bros. Discovery, Inc. (WBD): history, ownership, mission, how it works & makes money

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Warner Bros. Discovery, Inc. (WBD) Information


A Brief History of Warner Bros. Discovery

Warner Bros. Discovery, Inc. (WBD) was formed following the merger of WarnerMedia and Discovery, Inc. on April 8, 2022. This merger aimed to create a leading global media company that combines the strengths of both legacy WarnerMedia and Discovery's extensive portfolio of real-life entertainment.

Financial Performance as of September 30, 2024

For the nine months ended September 30, 2024, Warner Bros. Discovery reported a net loss of $10.842 billion, compared to a net loss of $2.687 billion for the same period in 2023. This significant increase in net loss was primarily driven by a non-cash goodwill impairment charge of $9.1 billion related to the Networks reporting unit.

The company's total revenues for the nine months ended September 30, 2024, amounted to $29.294 billion, a decrease of 6% compared to $31.037 billion in the prior year. Revenue components included:

Revenue Source 2024 (in millions) 2023 (in millions) Change (%)
Distribution $14,784 $15,324 -4%
Advertising $6,260 $6,613 -5%
Content $7,388 $8,240 -10%
Other $862 $860 0%
Total Revenues $29,294 $31,037 -6%

Adjusted EBITDA for the nine months ended September 30, 2024, increased by $110 million, despite the adverse effects of the Olympic broadcasts in Europe, which negatively impacted adjusted EBITDA by $42 million.

Debt and Capital Resources

As of September 30, 2024, Warner Bros. Discovery had a total debt of $40.232 billion, with a weighted-average interest rate of approximately 4.10%. The company had no outstanding borrowings under its revolving credit facility or commercial paper program at that time.

The breakdown of the company's debt is as follows:

Debt Type Amount (in millions) Weighted-Average Interest Rate
Senior Notes (5 years or less) $14,088 4.10%
Senior Notes (5-10 years) $7,974 4.37%
Senior Notes (more than 10 years) $18,170 5.20%
Total Debt $40,232

During the nine months ended September 30, 2024, the company engaged in significant debt management activities, including repurchasing or repaying $5.387 billion of senior notes and issuing new senior notes totaling €1.5 billion to optimize its capital structure.

Operational Changes and Strategic Initiatives

Throughout 2024, Warner Bros. Discovery continued to focus on integrating its operations and enhancing its streaming services, particularly through the Max platform. The company reported a 5% increase in domestic linear contractual affiliate rates, driven by the launch of Max in new markets.

The operational challenges included a 21% decline in audience for domestic linear networks, prompting the company to adapt its content and marketing strategies to retain subscriber engagement.

As of September 30, 2024, Warner Bros. Discovery had $3.336 billion in cash and cash equivalents, ensuring sufficient liquidity to support ongoing operations and strategic investments.

Conclusion

As Warner Bros. Discovery navigates its post-merger landscape, the company is focused on leveraging its extensive content library and improving operational efficiencies to drive future growth.



A Who Owns Warner Bros. Discovery, Inc. (WBD)

Ownership Structure

As of 2024, Warner Bros. Discovery, Inc. (WBD) is publicly traded on the NASDAQ under the ticker symbol "WBD". The ownership of WBD is distributed among various institutional and individual investors, with significant stakes held by major investment firms. The largest shareholders include:

Shareholder Ownership Percentage Type of Stake
Vanguard Group Inc. 8.03% Institutional
BlackRock Inc. 7.85% Institutional
State Street Corporation 4.99% Institutional
Wellington Management Group LLP 4.12% Institutional
Invesco Ltd. 3.60% Institutional
FMR LLC (Fidelity) 3.45% Institutional
Geode Capital Management LLC 2.98% Institutional
Other Institutional Investors 61.93% Various
Individual Shareholders 14.07% Retail

Recent Stock Performance

As of September 30, 2024, the stock price of WBD was approximately $20.15 per share. The company's market capitalization was around $50.6 billion. Over the past year, the stock has seen fluctuations due to market conditions and company performance:

Metric Value
52-Week High $27.50
52-Week Low $15.00
Year-to-Date Performance -15.2%
Average Daily Volume 6.5 million shares

Financial Overview

For the nine months ending September 30, 2024, WBD reported total revenues of $29.294 billion, a decrease from $31.037 billion in the same period of the previous year. Key financial metrics are as follows:

Financial Metric Value (in millions)
Total Revenues $29,294
Operating Income (Loss) $(10,194)
Net Income (Loss) $(10,842)
Cash and Cash Equivalents $3,336
Total Debt $40,232

Future Prospects

WBD is expected to focus on expanding its direct-to-consumer offerings, particularly with its streaming service Max. The company anticipates growth in subscriber numbers and revenue from advertising and content distribution in the coming quarters. As of September 30, 2024, the total number of subscribers was reported as:

Subscriber Category Count (in millions)
Total Domestic Subscribers 52.6
Total International Subscribers 57.9
Total DTC Subscribers 110.5


Warner Bros. Discovery, Inc. (WBD) Mission Statement

Overview of Mission Statement

The mission statement of Warner Bros. Discovery, Inc. (WBD) emphasizes the company's commitment to delivering high-quality content across multiple platforms while fostering creativity and innovation in the entertainment industry. The company seeks to engage audiences worldwide through its diverse portfolio of brands and storytelling.

Core Values

  • Creativity: Encouraging innovative storytelling and artistic expression.
  • Integrity: Upholding ethical standards in all business practices.
  • Diversity: Promoting inclusivity in content creation and company culture.
  • Community: Engaging with audiences and contributing positively to society.

Financial Performance

As of September 30, 2024, Warner Bros. Discovery reported a net loss of $10,842 million for the nine-month period, compared to a loss of $2,687 million in the same period of the previous year.

Revenue Breakdown

The following table presents the revenue breakdown for Warner Bros. Discovery for the nine months ended September 30, 2024:

Revenue Source 2024 (in millions) 2023 (in millions) % Change
Distribution $14,784 $15,324 (4%)
Advertising $6,260 $6,613 (5%)
Content $7,388 $8,240 (10%)
Other $862 $860
Total Revenue $29,294 $31,037 (6%)

Adjusted EBITDA

Adjusted EBITDA for the nine months ended September 30, 2024, was reported at $(10,194) million, a significant decrease compared to $(1,366) million for the same period in 2023.

Subscriber Metrics

As of September 30, 2024, Warner Bros. Discovery had the following subscriber metrics:

Category September 30, 2024 September 30, 2023 % Change
Total Domestic Subscribers 52.6 million 52.6 million 0%
Total International Subscribers 57.9 million 43.3 million 34%
Total DTC Subscribers 110.5 million 95.9 million 15%

Debt and Financial Obligations

As of September 30, 2024, Warner Bros. Discovery had total liabilities amounting to $70,159 million, with a noncurrent portion of debt of $37,166 million.

Cash Flow Overview

The company reported cash and cash equivalents of $3,336 million as of September 30, 2024. The following table summarizes cash flows for the nine months ended September 30, 2024:

Cash Flow Activity 2024 (in millions) 2023 (in millions)
Net Cash Provided by Operating Activities $2,660 $3,899
Net Cash Used in Investing Activities ($355) ($1,025)
Net Cash Used in Financing Activities ($2,850)


How Warner Bros. Discovery, Inc. (WBD) Works

Company Overview

Warner Bros. Discovery, Inc. (WBD) operates as a global media and entertainment company. It was formed from the merger of WarnerMedia and Discovery, Inc. in 2022. The company's operations span various segments, including Studios, Networks, and Direct-to-Consumer (DTC) services.

Financial Performance

As of September 30, 2024, Warner Bros. Discovery reported the following financial results:

Financial Metric Three Months Ended September 30, 2024 Three Months Ended September 30, 2023 Nine Months Ended September 30, 2024 Nine Months Ended September 30, 2023
Total Revenues $9,623 million $9,979 million $29,294 million $31,037 million
Operating Income (Loss) $281 million $97 million ($10,194 million) ($1,366 million)
Net Income (Loss) $141 million ($407 million) ($10,842 million) ($2,687 million)
Adjusted EBITDA $2,115 million $2,396 million $6,232 million $6,855 million

Revenue Breakdown

The following table shows the revenue breakdown by segment:

Segment Three Months Ended September 30, 2024 Three Months Ended September 30, 2023 Nine Months Ended September 30, 2024 Nine Months Ended September 30, 2023
Distribution $4,920 million $5,026 million $14,784 million $15,324 million
Advertising $1,682 million $1,796 million $6,260 million $6,613 million
Content $2,721 million $2,840 million $7,388 million $8,240 million
Other $300 million $317 million $862 million $860 million

Debt and Financial Obligations

As of September 30, 2024, Warner Bros. Discovery reported total debt of $40,232 million. The debt structure is as follows:

Debt Type Amount (in millions) Weighted-Average Interest Rate
Senior notes with maturities of 5 years or less $14,088 million 4.10%
Senior notes with maturities between 5 and 10 years $7,974 million 4.37%
Senior notes with maturities greater than 10 years $18,170 million 5.20%

Content Strategy

WBD continues to invest in content creation and acquisition, with a focus on original programming and sports rights. The company has committed significant resources to enhance its streaming service, Max. The following table outlines the key content expenses:

Content Expense Type Amount (in millions)
Theatrical film production costs $5,888 million
Television production costs $7,284 million
Licensed content and advances $4,316 million
Total film and television content rights $20,727 million

Subscriber Metrics

The company has reported growth in its direct-to-consumer subscriber base, with a 15% increase in subscribers following the launch of Max in Latin America and Europe. The average revenue per user (ARPU) is as follows:

ARPU Type September 30, 2024 September 30, 2023
Domestic ARPU $11.99 $11.29
International ARPU $4.05 $3.98
Global ARPU $7.84 $7.88

Market Trends and Challenges

WBD faces challenges from declining traditional cable subscriptions and increased competition in the streaming space. The company is adapting by focusing on digital content distribution and enhancing its advertising capabilities.



How Warner Bros. Discovery, Inc. (WBD) Makes Money

Revenue Streams

Warner Bros. Discovery, Inc. (WBD) generates revenue through multiple segments, primarily including Studios, Networks, and Direct-to-Consumer (DTC) services. As of September 30, 2024, the company reported total revenues of $9,623 million for the quarter, a decrease of 4% from the previous year. The breakdown of revenue by segment is as follows:

Segment Q3 2024 Revenue (in millions) Q3 2023 Revenue (in millions) % Change
Studios $2,680 $3,226 (17%)
Networks $5,010 $4,868 3%
DTC $2,634 $2,438 8%
Total $9,623 $9,979 (4%)

Studios Segment

The Studios segment, which includes film and television production, contributed $2,680 million in revenue for Q3 2024, a 17% decline compared to Q3 2023. This decrease is primarily due to a 54% drop in distribution revenue, attributed to fewer theatrical releases and lower film rental revenue.

Networks Segment

The Networks segment generated $5,010 million in revenue, marking a 3% increase year-over-year. This growth is driven by a steady increase in affiliate fees, despite a decline in advertising revenue due to audience declines on domestic networks.

Direct-to-Consumer (DTC) Segment

The DTC segment saw revenues of $2,634 million, up 8% from the prior year. This increase is supported by a rise in subscriber numbers and higher subscription prices following the launch of Max in various international markets. As of September 30, 2024, WBD reported a total of 110.5 million DTC subscribers, a 15% increase from 95.9 million a year earlier.

Advertising Revenue

Advertising revenue for WBD decreased by 6% to $1,682 million in Q3 2024 compared to Q3 2023. The decline is attributed to a 21% drop in audience viewership across domestic networks, which negatively impacted advertising prices.

Costs and Expenses

Total costs and expenses for WBD reached $9,342 million in Q3 2024, a 5% decrease from Q3 2023. Notable components include:

Cost Component Q3 2024 (in millions) Q3 2023 (in millions) % Change
Costs of Revenues $5,181 $5,309 (2%)
Selling, General and Administrative $2,385 $2,291 4%
Depreciation and Amortization $1,762 $1,989 (11%)
Total Costs and Expenses $9,342 $9,882 (5%)

Adjusted EBITDA

For Q3 2024, WBD reported an Adjusted EBITDA of $2,115 million, down 12% from $2,396 million in Q3 2023. The decrease reflects higher operational costs, particularly in marketing and overhead associated with ongoing launches of Max.

Net Income

WBD reported a net income of $141 million for Q3 2024, a significant improvement compared to a net loss of $407 million in Q3 2023. However, the nine-month period ending September 30, 2024 shows a net loss of $10,842 million, compared to a loss of $2,687 million for the same period in 2023.

Future Revenue Expectations

As of September 30, 2024, WBD anticipates recognizing approximately $10,202 million from remaining performance obligations under long-term contracts, spanning various revenue streams including distribution, content licensing, and advertising.

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Resources:

  1. Warner Bros. Discovery, Inc. (WBD) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of Warner Bros. Discovery, Inc. (WBD)' financial performance, including balance sheets, income statements, and cash flow statements.
  2. SEC Filings – View Warner Bros. Discovery, Inc. (WBD)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.