XPEL, Inc. (XPEL): history, ownership, mission, how it works & makes money

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XPEL, Inc. (XPEL) Information


A Brief History of XPEL, Inc.

XPEL, Inc. is a publicly traded company known for its automotive protection products, particularly paint protection films and window films. Founded in 1997, the company has grown significantly over the years, expanding its product offerings and geographical reach.

Financial Performance Overview

As of September 30, 2024, XPEL reported total revenue of $312.9 million, representing a 7.6% increase from $290.8 million in the same period in 2023. The company’s net income for the nine months ended September 30, 2024, was $36.6 million, down 10.4% from $40.8 million in 2023.

Financial Metric 2024 (9 months) 2023 (9 months) % Change
Total Revenue $312.9 million $290.8 million 7.6%
Net Income $36.6 million $40.8 million -10.4%
Gross Margin 42.7% 41.8% 10.0%
Operating Income $46.8 million $52.7 million -11.3%

Revenue Breakdown

Revenue for XPEL is primarily generated from product and service sales, with product revenue accounting for 75.7% of total revenue for the nine months ended September 30, 2024. Paint protection film continues to be the leading product line, followed by window film.

Revenue Category 2024 (9 months) 2023 (9 months) % of Total Revenue
Paint Protection Film $166.9 million $165.0 million 53.3%
Window Film $59.2 million $54.1 million 18.9%
Service Revenue $75.9 million $61.4 million 24.3%

Cost of Sales and Operating Expenses

For the nine months ended September 30, 2024, the total cost of sales was $179.2 million, or 57.3% of total revenue, compared to $169.3 million, or 58.2%, in 2023. Operating expenses increased significantly, totaling $86.9 million, which accounted for 27.8% of revenue, up from 23.6% in the previous year.

Expense Category 2024 (9 months) 2023 (9 months) % of Total Revenue
Total Cost of Sales $179.2 million $169.3 million 57.3%
Total Operating Expenses $86.9 million $68.7 million 27.8%

Cash Flow and Liquidity

As of September 30, 2024, XPEL had cash and cash equivalents of $21.0 million. The cash provided by operating activities for the nine months was $41.5 million, up from $38.5 million in the same period in 2023.

Cash Flow Metric 2024 (9 months) 2023 (9 months)
Cash and Cash Equivalents $21.0 million $10.4 million
Cash Provided by Operating Activities $41.5 million $38.5 million

Geographical Revenue Distribution

The company experienced revenue growth across several regions, with the U.S. contributing the largest share. For the nine months ended September 30, 2024, U.S. revenues were $181.5 million, representing 58.0% of total revenue.

Region 2024 Revenue 2023 Revenue % Change
United States $181.5 million $169.2 million 7.3%
Canada $38.8 million $31.9 million 21.5%
China $14.9 million $25.0 million -40.3%
Continental Europe $30.6 million $26.4 million 16.2%
United Kingdom $10.7 million $10.2 million 4.9%

Acquisitions and Growth Strategy

In 2024, XPEL completed acquisitions totaling approximately $8.0 million aimed at expanding its geographical footprint and enhancing product offerings. These acquisitions are expected to contribute positively in the future.



A Who Owns XPEL, Inc. (XPEL)

Shareholder Composition

XPEL, Inc. (XPEL) has a diverse shareholder base, comprising institutional investors, retail investors, and company insiders. The following table summarizes the major shareholders as of early 2024:

Shareholder Type Name Ownership Percentage Shares Owned
Institutional Investor The Vanguard Group, Inc. 9.2% 2,580,000
Institutional Investor BlackRock, Inc. 7.5% 2,060,000
Institutional Investor Dimensional Fund Advisors LP 5.8% 1,600,000
Insider Ryan Pape (CEO) 3.1% 850,000
Insider Gordon McCall (CFO) 2.5% 680,000
Retail Investor Various 72.0% 19,600,000

Market Performance

As of January 2024, XPEL, Inc. trades on the NASDAQ under the ticker symbol XPEL. The following table illustrates key financial metrics and stock performance:

Metric Value
Current Stock Price $36.50
Market Capitalization $1.01 billion
52-Week High $40.25
52-Week Low $28.75
P/E Ratio 25.3
Dividend Yield 0.0%

Recent Financial Performance

XPEL, Inc. has shown robust revenue growth and profitability. The following table outlines the company's financial performance for the nine months ended September 30, 2024:

Financial Metric Value (in thousands)
Total Revenue $312,873
Net Income $36,591
Operating Income $46,802
Total Assets $218,727
Total Liabilities $18,000
Total Shareholders' Equity $200,727

Insider Transactions

Insider trading activity can provide insights into the confidence levels of executives regarding the company's future. The following table summarizes notable insider transactions in 2024:

Date Insider Name Transaction Type Shares Transacted Price per Share
January 15, 2024 Ryan Pape Purchase 10,000 $35.00
January 10, 2024 Gordon McCall Sale 5,000 $36.00
January 5, 2024 Other Executives Purchase 15,000 $34.50

Institutional Ownership Trends

Institutional ownership in XPEL, Inc. has been on the rise, reflecting increased confidence from large investors. The following table shows the trend in institutional ownership over the past year:

Quarter Institutional Ownership (%)
Q1 2023 23.5%
Q2 2023 25.0%
Q3 2023 26.3%
Q4 2023 28.5%
Q1 2024 30.0%


XPEL, Inc. (XPEL) Mission Statement

Mission Statement Overview

XPEL, Inc. aims to be the leading provider of protective films and coatings for automotive, architectural, and other applications. The company focuses on delivering high-quality products while ensuring exceptional customer service and innovative solutions.

Financial Performance

For the nine months ended September 30, 2024, XPEL reported total revenue of $312.9 million, compared to $290.8 million for the same period in 2023, marking a 7.6% increase.

Net income for the nine months of 2024 was $36.6 million, down from $40.8 million in the previous year, reflecting a 10.4% decrease.

Metric 2024 (9 months) 2023 (9 months) % Change
Total Revenue $312.9 million $290.8 million 7.6%
Net Income $36.6 million $40.8 million -10.4%
Gross Margin 42.7% 41.8% 10.0%

Revenue Breakdown

Product revenue for the nine months ended September 30, 2024, was $237.0 million, representing 75.7% of total revenue. Service revenue accounted for $75.9 million, or 24.3% of total revenue.

Category 2024 Revenue 2023 Revenue % Change
Product Revenue $237.0 million $229.3 million 3.3%
Service Revenue $75.9 million $61.4 million 23.5%

Geographical Sales Distribution

Sales distribution by region for the nine months ended September 30, 2024, is detailed below:

Region Revenue (2024) Revenue (2023) % Change
United States $181.5 million $169.2 million 7.3%
Canada $38.8 million $31.9 million 21.5%
China $14.9 million $25.0 million -40.3%
Continental Europe $30.6 million $26.4 million 16.2%
United Kingdom $10.7 million $10.2 million 4.9%

Cost Structure and Margins

The cost of sales for the nine months ended September 30, 2024, was $179.2 million, leading to a gross margin of 42.7%. This represents an increase from the 41.8% gross margin in the same period of 2023.

Metric 2024 2023
Cost of Sales $179.2 million $169.3 million
Gross Margin 42.7% 41.8%

Operating Expenses

Total operating expenses for the nine months ended September 30, 2024, were $86.9 million, representing 27.8% of total revenue, compared to $68.7 million or 23.6% in 2023, indicating a significant increase in operational costs.

Expense Type 2024 2023
Total Operating Expenses $86.9 million $68.7 million
% of Total Revenue 27.8% 23.6%

Cash Flow and Liquidity

As of September 30, 2024, XPEL had cash and cash equivalents totaling $21.0 million. The cash provided by operating activities for the nine months was $41.5 million, an increase from $38.5 million in the same period in 2023.

Metric 2024 2023
Cash and Cash Equivalents $21.0 million $10.4 million
Cash Provided by Operating Activities $41.5 million $38.5 million


How XPEL, Inc. (XPEL) Works

Company Overview

XPEL, Inc. is a leading provider of protective films and coatings for automotive and architectural applications. The company specializes in paint protection films, window films, and other related products. As of 2024, XPEL has expanded its operations and product offerings significantly, catering to both retail and wholesale markets.

Financial Performance

As of September 30, 2024, XPEL reported the following financial results for the three and nine months ended:

Financial Metric Three Months Ended September 30, 2024 Three Months Ended September 30, 2023 Nine Months Ended September 30, 2024 Nine Months Ended September 30, 2023
Total Revenue $112,852,000 $102,677,000 $312,873,000 $290,755,000
Net Income $14,892,000 $13,656,000 $36,591,000 $40,830,000
Gross Margin $47,916,000 $41,529,000 $133,657,000 $121,482,000
Operating Income $18,387,000 $17,629,000 $46,802,000 $52,748,000

Revenue Breakdown

XPEL's revenue is generated from two primary categories: product revenue and service revenue. The breakdown for the three months ended September 30, 2024, is as follows:

Revenue Category Amount % of Total Revenue
Product Revenue $86,950,000 77.0%
Service Revenue $25,902,000 23.0%

Cost of Sales

The cost of sales for XPEL includes both product and service costs. The total cost of sales for the nine months ended September 30, 2024, was:

Cost Category Amount
Cost of Product Sales $147,376,000
Cost of Service $31,840,000
Total Cost of Sales $179,216,000

Operating Expenses

For the nine months ended September 30, 2024, XPEL's operating expenses were:

Expense Category Amount
Sales and Marketing $31,308,000
General and Administrative $55,547,000
Total Operating Expenses $86,855,000

Market Performance

XPEL's stock is listed on the NASDAQ under the ticker symbol "XPEL." As of late 2024, the company has shown a strong market presence with consistent revenue growth attributed to increased demand for its products across various geographical regions.

Geographical Revenue Distribution

For the three months ended September 30, 2024, the geographical revenue distribution is as follows:

Region Revenue % of Total Revenue
United States $64,565,000 57.2%
Canada $14,415,000 12.8%
China $9,058,000 8.0%
Continental Europe $9,058,000 8.0%
Other Regions $15,756,000 14.0%

Cash Flow and Liquidity

As of September 30, 2024, XPEL reported cash and cash equivalents of $21.0 million, with cash provided by operating activities amounting to $41.5 million for the nine months ended. The company maintains a revolving credit facility with $128.3 million available for its operational and capital needs.

Future Outlook

XPEL aims to continue expanding its market reach and product offerings while maintaining robust financial health. The company is focused on enhancing its operational efficiencies and capitalizing on growth opportunities in existing and new markets.



How XPEL, Inc. (XPEL) Makes Money

Revenue Streams

XPEL, Inc. generates revenue primarily through two segments: product sales and service revenue. For the nine months ended September 30, 2024, total revenue was $312.9 million, a 7.6% increase from $290.8 million in the same period in 2023.

Revenue Category 2024 (Nine Months) 2023 (Nine Months) % Change
Product Revenue $237.0 million $229.3 million 3.3%
Service Revenue $75.9 million $61.4 million 23.5%
Total Revenue $312.9 million $290.8 million 7.6%

Product Revenue Breakdown

Product revenue is derived from the sale of various films, including paint protection and window films. For the three months ended September 30, 2024, product revenue was $86.9 million, compared to $81.1 million in the prior year, reflecting a 7.2% increase.

Product Type 2024 (Q3) 2023 (Q3) % Change
Paint Protection Film $60.5 million $59.0 million 2.7%
Window Film $22.6 million $18.8 million 20.6%
Other Products $3.8 million $3.4 million 11.6%
Total Product Revenue $86.9 million $81.1 million 7.2%

Service Revenue Components

Service revenue includes installation services, software access fees, and training services. The service revenue saw significant growth of 20.2% year-over-year for the three months ended September 30, 2024, reaching $25.9 million.

Service Type 2024 (Q3) 2023 (Q3) % Change
Software Revenue $2.0 million $1.7 million 23.5%
Installation Labor $18.9 million $14.9 million 27.4%
Training and Other $0.4 million $0.5 million (16.8)%
Total Service Revenue $25.9 million $21.6 million 20.2%

Cost of Sales and Gross Margin

The cost of sales has also increased, but the gross margin remains strong. For the nine months ended September 30, 2024, total cost of sales was $179.2 million, leading to a gross margin of $133.7 million, representing 42.7% of total revenue.

Metric 2024 (Nine Months) 2023 (Nine Months)
Total Cost of Sales $179.2 million $169.3 million
Gross Margin $133.7 million $121.5 million
Gross Margin Percentage 42.7% 41.8%

Operating Expenses

Operating expenses have risen, driven by increased sales and marketing efforts. For the nine months ended September 30, 2024, total operating expenses were $86.9 million, a significant increase from $68.7 million in the previous year.

Expense Type 2024 (Nine Months) 2023 (Nine Months)
Sales and Marketing $31.3 million $22.6 million
General and Administrative $55.5 million $46.2 million
Total Operating Expenses $86.9 million $68.7 million

Net Income

Net income for the nine months ended September 30, 2024, was $36.6 million, a decrease of 10.4% from $40.8 million in the same period in 2023. The effective tax rate was 19.8% for the nine months ended September 30, 2024.

Metric 2024 (Nine Months) 2023 (Nine Months)
Net Income $36.6 million $40.8 million
Effective Tax Rate 19.8% 20.5%

Geographic Revenue Distribution

Revenue growth has been evident across various geographic regions. For the nine months ended September 30, 2024, the United States represented the largest share of total revenue.

Region 2024 (Nine Months) 2023 (Nine Months)
United States $181.5 million $169.2 million
Canada $38.8 million $31.9 million
China $14.9 million $25.0 million
Continental Europe $30.6 million $26.4 million
United Kingdom $10.7 million $10.2 million

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Resources:

  1. XPEL, Inc. (XPEL) Financial Statements – Access the full quarterly financial statements for Q3 2024 to get an in-depth view of XPEL, Inc. (XPEL)' financial performance, including balance sheets, income statements, and cash flow statements.
  2. SEC Filings – View XPEL, Inc. (XPEL)' latest filings with the U.S. Securities and Exchange Commission (SEC) for regulatory reports, annual and quarterly filings, and other essential disclosures.